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	<title>Comments on: Inside PR #18 &#8211; Tuesday, August 1, 2006</title>
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	<link>http://www.insidepr.ca/index.php/2006/08/01/inside-pr-18-tuesday-august-1-2006/</link>
	<description>Exploring the state of public relations</description>
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		<title>By: Mutually Inclusive PR</title>
		<link>http://www.insidepr.ca/index.php/2006/08/01/inside-pr-18-tuesday-august-1-2006/comment-page-1/#comment-1046</link>
		<dc:creator>Mutually Inclusive PR</dc:creator>
		<pubDate>Tue, 08 Aug 2006 15:41:41 +0000</pubDate>
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		<description>&lt;strong&gt;Reminder: Goals, Objectives Defined...&lt;/strong&gt;

In the ongoing circular conversation about communications, Joe Thornley records Shel Holtz&#039;s comment to the Inside PR podcast about a presentation made by Wilma Matthews, of Arizone State University.. As described by Shel, Wilma Matthews summed up the...</description>
		<content:encoded><![CDATA[<p><strong>Reminder: Goals, Objectives Defined&#8230;</strong></p>
<p>In the ongoing circular conversation about communications, Joe Thornley records Shel Holtz&#8217;s comment to the Inside PR podcast about a presentation made by Wilma Matthews, of Arizone State University.. As described by Shel, Wilma Matthews summed up the&#8230;</p>
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		<title>By: ProPr</title>
		<link>http://www.insidepr.ca/index.php/2006/08/01/inside-pr-18-tuesday-august-1-2006/comment-page-1/#comment-947</link>
		<dc:creator>ProPr</dc:creator>
		<pubDate>Thu, 03 Aug 2006 14:34:14 +0000</pubDate>
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		<description>&lt;strong&gt;Goals and Objectives, Strategies and Tactics...&lt;/strong&gt;

Over the past 20+ years, I&#8217;ve seen a lot of communications plans. And I have marvelled at how often the authors of these plans have been unable to discern the difference between goals and objectives or strategies and tactics.
In a recent episode ...</description>
		<content:encoded><![CDATA[<p><strong>Goals and Objectives, Strategies and Tactics&#8230;</strong></p>
<p>Over the past 20+ years, I&#8217;ve seen a lot of communications plans. And I have marvelled at how often the authors of these plans have been unable to discern the difference between goals and objectives or strategies and tactics.<br />
In a recent episode &#8230;</p>
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