Comments on: Inside PR #53 – Tuesday, April 3, 2007

By: Alan Chumley

Alan Chumley — Mon, 09 Apr 2007 16:30:00 +0000

Dave, Terry, you make an excellent point noting that so few communications plans have an evaluation heading.

Communications is a management function. You can’t manage it if you can’t measure it.

If we consider the RACE formula, my view is that EVALUATION is best looked on as a form of and contributor to RESEARCH. It’s best looked as on long-term, on-going and cyclical; as formative and strategic, not strictly a tactical after thought.

By: Dan York

Dan York — Mon, 09 Apr 2007 14:29:45 +0000

Ter,

You explore the “labyrinth that is public relations”, eh? I laughed pretty hard when I heard that. Only the show that includes “Inside Proper English” could possibly start a show combining “PR” with “labyrinth!”

Anyway, as usual I enjoyed the show… many thanks for continuing on into year #2.

Dan

By: Terry

Terry — Mon, 09 Apr 2007 01:10:54 +0000

Hey Mike. Glad to know that when IPR puts you to sleep, the IPR dreams start. The show must go on…

And Sallie, I can’t believe we haven’t yet done “principal and principle.” I checked and we haven’t! Shame on us. It’s a classic that always bugs me too… Thanks,

Ter

By: David

David — Sat, 07 Apr 2007 23:15:58 +0000

Keliher…seek medical attention immediately.

By: David

David — Sat, 07 Apr 2007 23:15:24 +0000

Come on, Sallie with an IE and Goetsch that rhymes with sketch. You can do it. We don’t need 10 minutes…just whatever you leave on the FIR editing room floor.

By: Sallie Goetsch (rhymes with "sketch")

Sallie Goetsch (rhymes with "sketch") — Fri, 06 Apr 2007 23:21:19 +0000

Thanks for the invitation, guys, but it’s all I can do to produce the Asylum Report for FIR.

I do have a suggestion for Inside PRoper English, though: “principle” vs. “principal.” I have seen the two confused in actual published books, and it makes me nuts.

By: Mike Keliher

Mike Keliher — Tue, 03 Apr 2007 17:22:27 +0000

I’m not sure if this is going to be flattering or just plain creepy for you guys, but I had to share this: I had a dream about you the other night.

I’ve gone for what seems like years without actually remembering any of my dreams, and now I’ve had some really strange ones in the past few weeks. The other night, I had a dream that I was hanging out in the Inside PR studio while you guys were recording, drinking champagne – apparently is what the Canadian New Year celebration. That’s in March, right? And do you even have an actual studio?

Anyway, I was a rowdy studio visitor, making it tough for you record effectively. I don’t remember to many specifics, but they’re surely irrelevant. The point is: I had a dream about Inside PR. I’m sure my lovely fiance would be thrilled to know it’s Terry Fallis and David Jones dancing with the sugarplums in my head. How sad.

Also, about your audio troubles in the big anniversary episode, here’s a tip that might be helpful: If you’re using Skype or some other VOIP communication, don’t start the recording until after the call is connected. I’ve experienced problems similar to what you had, and I found it was because I started my recording software before I started the call. Hope that helps.

Mike