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This week on Inside PR, David and Terry discuss a comment David Philips left to For Immediate Release: The Hobson and Holtz Report #246, about big PR agencies not “getting” social media. Terry does his segment of Inside PRoper English.

Show Notes

00:30 Terry introduces the show.

01:20 Terry mentions that he’ll be at Podcasters Across Borders in two weeks. He will sit on a panel called Taking Your Initiatives to the Next Level. David will unfortunately not be able to make it to the conference.

05:40 Terry and David pay tribute to For Immediate Release: The Hobson and Holtz Report, as the podcasting pair are approaching a true milestone: their 250th episode.

14:10 The major topic of discussion for the week: David and Terry discuss a comment David Philips left to For Immediate Release: The Hobson and Holtz Report #246, about big PR agencies not “getting” social media.

35:20 Inside PRoper English: ending sentences with a preposition

38:20 Fans of Inside PR group on Facebook. Click here to join the group on Facebook. Inside PR are in the finals of the Most Valuable Podcasts (MVP) contest. Click here to vote as Inside PR goes against American Copywriter.

Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.

Comments

  1. Diana

    Hi Terry & David,

    I learned about your podcast after doing a search on iTunes – just so you know it works! I’ve listened to several of your podcasts now and find them useful and enjoyable. I listened to your 6/11/07 podcast while walking this morning, so I did a search on FIR when I got home and found it stands for “For Immediate Release.”

    I like the format of your podcasts, the clarity and the fact that you respect your work and your audience. I also like the many ways in which people can contact you.

    I was surprised to hear David Philip’s comment about PR agencies not “getting” social media. Although I don’t work at an agency, my impression is that most PR agencies are actually leading the way to some form of social media for their clients. Surprisingly, there are several high-tech corporations in Silicon Valley that don’t even have an RSS feed on their websites, let alone podcasting and blogging. Podcasting and blogging may be used internally, but it’s often not a priority for external communication. It could be the nature of their businesses don’t lend themselves well to the new media.

    At any rate, I’m glad I found Inside PR.

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