Inside PR #123 – Wednesday, August 7, 2008
Posted by Terry on August 7th, 2008
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This week on Inside PR, David Jones, Terry Fallis and Julie Rusciolelli discuss the market reality for talent in agencies.
Show Notes
00:29 Dave opens the show.
01:42 Dave starts the conversation about the reality of the market for agency talent.
04:19 There are four core responsibilities in the agency market: account service, account management, account leadership and agency leadership.
04:58 Dave summarizes account services responsibilities.
08:12 Terry begins the talk on account management.
13:58 Dave defines the account management responsibilities.
15:13 The panel discusses the account leader and account leadership.
26:22 Dave sums up with group and agency leadership and the ultimate responsibility of being in these roles.
33:18 Terry wraps up the show.
Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.
This week’s episode was produced by Samantha Lovelace.
Posted to Agency Life, Inside PR, PR, Show Notes
February 19th, 2010 » 16:46
[...] Inside PR – This week on one of the only PR podcasts that really dives into the day to day at agencies, David Jones, Terry Fallis and Julie Rusciolelli discuss the responsibilities of the agency. They break it down into four main categories, including account service, account management, account leadership and agency leadership. The Engaging Brand – On this episode of the Engaging Brand, Anna Farmery speaks to Jenny Lam of Jackson Fish Market about how to engage in brand advertising. Please feel free to check out the white paper geared towards agency professionals titled “Branded Software Experiences* – Next Generation Brand Advertising for the Web.” Media Driving – Our favorite podcast that’s broadcast from inside a moving vehicle is new this week with a question: how does your audience access your content? This is a question that’s come up for the Media Bullseye podcast lately, as we have no yet added ourselves to iTunes. Where do you make your content available, how accessible is it? [...]