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	<title>Comments on: Inside PR #123 &#8211; Wednesday, August 7, 2008</title>
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	<description>Exploring the state of public relations</description>
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		<title>By: The Guinness Dilemma (And Other PR Pod Jots) &#171; Media Bullseye &#8211; A New Media and Communications Magazine</title>
		<link>http://www.insidepr.ca/index.php/2008/08/07/inside-pr-123-wednesday-august-7-2008/comment-page-1/#comment-607783</link>
		<dc:creator>The Guinness Dilemma (And Other PR Pod Jots) &#171; Media Bullseye &#8211; A New Media and Communications Magazine</dc:creator>
		<pubDate>Fri, 19 Feb 2010 21:46:28 +0000</pubDate>
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		<description>[...] Inside PR &#8211; This week on one of the only PR podcasts that really dives into the day to day at agencies, David Jones, Terry Fallis and Julie Rusciolelli discuss the responsibilities of the agency. They break it down into four main categories, including account service, account management, account leadership and agency leadership.  The Engaging Brand &#8211; On this episode of the Engaging Brand, Anna Farmery speaks to Jenny Lam of Jackson Fish Market about how to engage in brand advertising.  Please feel free to check out the white paper geared towards agency professionals titled &#8220;Branded Software Experiences* &#8211; Next Generation Brand Advertising for the Web.&#8221;  Media Driving &#8211; Our favorite podcast that&#8217;s broadcast from inside a moving vehicle is new this week with a question: how does your audience access your content? This is a question that&#8217;s come up for the Media Bullseye podcast lately, as we have no yet added ourselves to iTunes. Where do you make your content available, how accessible is it? [...]</description>
		<content:encoded><![CDATA[<p>[...] Inside PR &#8211; This week on one of the only PR podcasts that really dives into the day to day at agencies, David Jones, Terry Fallis and Julie Rusciolelli discuss the responsibilities of the agency. They break it down into four main categories, including account service, account management, account leadership and agency leadership.  The Engaging Brand &#8211; On this episode of the Engaging Brand, Anna Farmery speaks to Jenny Lam of Jackson Fish Market about how to engage in brand advertising.  Please feel free to check out the white paper geared towards agency professionals titled &#8220;Branded Software Experiences* &#8211; Next Generation Brand Advertising for the Web.&#8221;  Media Driving &#8211; Our favorite podcast that&#8217;s broadcast from inside a moving vehicle is new this week with a question: how does your audience access your content? This is a question that&#8217;s come up for the Media Bullseye podcast lately, as we have no yet added ourselves to iTunes. Where do you make your content available, how accessible is it? [...]</p>
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