Inside PR and iTunes…

…are still not getting along.

This is a just a little note to all of our faithful listeners to say that we’re aware of our on-going issues with iTunes.

Inside PR #161 has not appeared on iTunes yet, but it is available here on the blog.

We apologize for the inconvenience and thank you for your patience.

Inside PR #161 – Wednesday, April 29, 2009

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR David Jones and Martin Waxman share “war stories” from the world of public relations.

00:26 Martin opens the show.

01:30 Dave introduces this week’s topic: “war stories” from Martin and Dave’s collective past in the PR world.

01:58 Martin kicks off the show with the first story.

8:10 Dave shares a story about Molson’s fund raising concert for SARS- Molson Canadian Rocks Toronto or SARS Stock, as it was more commonly referred to.

15:51 Martin tells a story about an experience he had working with Yuk Yuk’s.

20:49 Dave tells the final story of the show from his time with the Royal Canadian Golf Association.

32:43 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #160 – Wednesday, April 22, 2009

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman welcome questions and comments from listeners and discuss the role of customer service in public relations.

00:26 Terry opens the show.

01:19 Terry welcomes a question from Daniel D.

09:15 Martin tells us the short version of how Palette PR got its name.

12:36 Dave introduces another question from Ian Ross, former president of the CPRS Toronto Chapter.

14:18 Terry, Dave and Martin have an in-depth discussion about the role customer service plays on the agency side of public relations.

25:10 Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #159 – Wednesday, April 15, 2009

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman welcome questions and comments from listeners and discuss the topics that are brought up.

00:26 Dave opens the show.

01:23 Martin tells us this week’s show will be a “comment round-up”  and welcomes the first comment from Julie Rusciolelli.

03:44 Terry mentions what a wonderful time he had at the CPRS Pinnacle Awards Dinner (Hamilton Branch) and gives a shout-out to all the new Inside PR subscribers he met there.

05:09 Martin mentions that the CPRS Toronto Ace Awards are coming up on April 21st.

06:54 Dave introduces an audio comment from Deborah Zanke in response to a question asked by Crystal Klippenstein regarding the role of PR in the non-profit sector.

12:22 Terry comments on the importance of balancing promotion and protection when working with non-profit organizations.

13:30 Dave mentions that the Canadian founder of War Child is tweeting from a war zone in Africa and that it’s an excellent example of how non-profit organizations are embracing social media.

16:42 Terry introduces another audio comment from Barbara Nixon.

21:09 Dave, Terry and Martin discuss whether or not portfolios are important when applying for a job in public relations.

27:01 Dave, Terry and Martin all agree that having a blog can be a major asset when applying for jobs in the PR world.

29:25 Terry closes the show.

Production Note: This week’s rejoinder is courtesy of Grizzly’s Growls Podcast.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #158 – Wednesday, April 8, 2009

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss all things Twitter.

00:27 Terry opens the show.

01:22 Terry announces that he spoke at the Canadian Public Relations Society (Hamilton Branch) Pinnacle Awards dinner last night.

02:12 Terry mentions the immense amount of major media coverage Twitter has received in the past month.

03:22 Terry introduces the show topic for this week: the “usability” or pros and cons of Twitter on the agency and client side of public relations.

04:07 Dave and Marin have an in-depth discussion about how they use Twitter and what they like, or don’t like, about the tool.

18:02 Dave discusses the etiquette of following and being followed on Twitter.

20:55 Martin suggests that a tipping point with Twitter usage may be when a user goes from using the Twitter.com interface to using an application like Tweetdeck or Twirl.

24:49 Terry shifts the conversation to a discussion of how some organizations are using Twitter, with examples of how Twitter can work for the clients of PR agencies.

32:49 Dave talks about how successful Twitter can be at building professional relationships, citing his relationship to Antonia Zerbisias as an example.

34:43 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #157 – Wednesday, April 1, 2009

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR David Jones and Martin Waxman discuss awards season in the PR world and welcome comments from listeners.

00:28 Dave opens the show.

01:03 Martin welcomes a comment from Crystal Klippenstein, regarding the role of PR practioners in the non-profit sector.

03:15 Dave welcomes a comment from Karen Ashley, regarding the old Inside PR segment, Inside PRoper English.

06:07 Dave introduces this week’s topic: awards season in the world of PR, specifically the IABC awards and the CPRS awards.

10:14 Dave and Martin discuss the common weak points they have encountered within award submission packages.

13:17 Dave and Martin both agree the more specific your objectives are, the more likely your award submission is likely to stand out.

16:40 Dave opens a discussion about the reasons PR agencies enter their work for awards.

20:43 Dave thinks that creating a nicer looking award and a more exciting award ceremony are key to chalking up more interest in submitting for consideration.

23:51 Dave sums up the top three reasons most PR agencies enter themselves for award consideration.

26:43 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.