Comments on: Inside PR #165 – Wednesday, May 27, 2009 http://www.insidepr.ca/index.php/2009/05/27/inside-pr-165-wednesday-may-27-2009/ Exploring the state of public relations Fri, 03 Feb 2012 16:33:27 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Joe Troxler http://www.insidepr.ca/index.php/2009/05/27/inside-pr-165-wednesday-may-27-2009/comment-page-1/#comment-543653 Joe Troxler Wed, 27 May 2009 21:28:58 +0000 http://www.insidepr.ca/?p=553#comment-543653 You simply can't overstate the value of producing a quality product when creating an audio or video podcast in this techno age, particularly if you seek to attract more listeners and/or viewers. Fortunately (I believe) most of us expect high production standards in either video or audio - in either podcasting or any social media. Anything less, is simply unacceptable. It's kind of like crafting a written article without doing a proper spell-check. And professionalism need not be confused with 'slickness' nor production gimmickery. For one example, clean, non-static audio is a definite prerequisite to success. We are spoiled! Joe Troxler Communications & Media Relations Consultant Ottawa, Ontario, Canada You simply can’t overstate the value of producing a quality product when creating an audio or video podcast in this techno age, particularly if you seek to attract more listeners and/or viewers.

Fortunately (I believe) most of us expect high production standards in either video or audio – in either podcasting or any social media. Anything less, is simply unacceptable. It’s kind of like crafting a written article without doing a proper spell-check.

And professionalism need not be confused with ‘slickness’ nor production gimmickery. For one example, clean, non-static audio is a definite prerequisite to success. We are spoiled!

Joe Troxler
Communications & Media Relations Consultant
Ottawa, Ontario, Canada

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