The new business process is always an interesting one for agencies.
RFPs, networking, conferences, and trade shows…oh my!
During this week’s episode we talk about blogging, speaking, and other ways to generate qualified leads, just like many of us would do for our clients, and Joe shares a secret on how they recently generated 15 qualified leads for the video side of his business.
But that’s not all!
Martin throws in some face-to-face opportunities, and recommends we get away from the echo chamber.
And I share our number one driver of new business: Speaking. Joe says he has lost his appetite for traveling (me too!), but I counter that with how well it works and provide an example. Joe also makes a good point about sticking around after you speak to talk with those who are too shy to approach a speaker as he or she is leaving the stage.
But the creme de la creme is what Martin proposes agencies do when asked to write a proposal. It’s an interesting thought and one that is worth exploring.
So take a listen and let us know what you think. If you’ve tried his idea, we’d love to hear about that, too.
P.S. Between the recording of this episode and today, Chicago got seven inches of snow. So I’m no longer jealous of Joe!
We’d love to hear your thoughts.
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