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	<title>Inside PR &#187; 30</title>
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	<link>http://www.insidepr.ca</link>
	<description>Exploring the state of public relations</description>
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	<copyright>2006-2009 </copyright>
	<managingEditor>insideprcomments@gmail.com (Gini Dietrich, Joseph Thornley, Martin Waxman)</managingEditor>
	<webMaster>insideprcomments@gmail.com (Gini Dietrich, Joseph Thornley, Martin Waxman)</webMaster>
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		<title>Inside PR &#187; 30</title>
		<link>http://www.insidepr.ca</link>
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	<itunes:subtitle></itunes:subtitle>
	<itunes:summary>Welcome to Inside PR. In these weekly podcasts originating from Toronto, Ottawa and Chicago, Gini Dietrich of Arment Dietrich, Joseph Thornley of of Thornley Fallis Group and Martin Waxman of energi PR explore deep inside the world of public relations and social media. If you&#039;re a business communicator, or even if you&#039;re in another field but understand that reputation and communications make and break organizations, listen to Inside PR.</itunes:summary>
	<itunes:keywords></itunes:keywords>
	<itunes:category text="Business">
		<itunes:category text="Management &#38; Marketing" />
	</itunes:category>
	<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
	<itunes:owner>
		<itunes:name>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:name>
		<itunes:email>insideprcomments@gmail.com</itunes:email>
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		<item>
		<title>Inside PR 2.09 &#8211; Wednesday, June 23, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/06/23/inside-pr-2-09-wednesday-june-23-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/06/23/inside-pr-2-09-wednesday-june-23-2010/#comments</comments>
		<pubDate>Wed, 23 Jun 2010 16:22:59 +0000</pubDate>
		<dc:creator>Yasmine</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Gini Dietrich]]></category>
		<category><![CDATA[Joe Thornley]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=883</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin, Joe and Gini discuss recent developments in social media and Terry Fallis returns to the show to [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a>,<a href="http://twitter.com/thornley"> Joe</a> and <a href="http://twitter.com/ginidietrich">Gini</a> discuss recent developments in social media and <a href="http://terryfallis.com">Terry Fallis</a> returns to the show to discuss how he used social media to promote his book.</p>
<p><strong>0:23 </strong>Martin opens the show.</p>
<p><strong>2:50</strong> Joe mentions that Terry Fallis&#8217; book podcast has made it to number one on the iTunes literature podcast charts.</p>
<p><strong>4:03</strong> Joe interviews Terry about how he used social media to promote his two books.</p>
<p><strong>13:00 </strong>Martin, Joe and Gini comment on how innovative Terry was with his approach to social media to promote his book and himself.</p>
<p><strong>19:00</strong> Joe presents this week&#8217;s topic, recent developments in social media. He starts with the <a href="http://www.citizentube.com/">YouTube news feed</a> and how citizen journalism has changed how news is defined.</p>
<p>24:21 Joe adds that the move toward government 2.0 has been gaining momentum and cites the Australian government&#8217;s <a href="http://showcase.govspace.gov.au/">Gov 2.0</a> as an example.</p>
<p>25:53 Martin introduces a new closing segment, the round up.</p>
<p><strong>26:12 </strong>Gini kicks off the last -30- segment on Inside PR.</p>
<p><strong>28:14 </strong> Martin wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger   Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/06/23/inside-pr-2-09-wednesday-june-23-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_209_FINAL.mp3" length="28599275" type="audio/mpeg" />
		<itunes:duration>29:50</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin, Joe and Gini discuss recent developments in social media and Terry Fallis returns to the show to discuss how he used social media to promote his book.

0:23 Martin opens the show.

2:50 Joe mentions that Terry Fallis' book podcast has made it to number one on the iTunes literature podcast charts.

4:03 Joe interviews Terry about how he used social media to promote his two books.

13:00 Martin, Joe and Gini comment on how innovative Terry was with his approach to social media to promote his book and himself.

19:00 Joe presents this week's topic, recent developments in social media. He starts with the YouTube news feed and how citizen journalism has changed how news is defined.

24:21 Joe adds that the move toward government 2.0 has been gaining momentum and cites the Australian government's Gov 2.0 as an example.

25:53 Martin introduces a new closing segment, the round up.

26:12 Gini kicks off the last -30- segment on Inside PR.

28:14  Martin wraps up the show.

Our theme music was created by Damon de Szegheo; Roger   Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Shownotes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR 2.04 &#8211; Wednesday, May 19, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/05/19/inside-pr-2-04-wednesday-may-19-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/05/19/inside-pr-2-04-wednesday-may-19-2010/#comments</comments>
		<pubDate>Wed, 19 May 2010 06:00:16 +0000</pubDate>
		<dc:creator>Yasmine</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Bob Ledrew]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Gini Dietrich]]></category>
		<category><![CDATA[Joe Thornley]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[podcasting]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=850</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin,  Joe, and Gini discuss the pros and cons of attending conferences. 0:19 Martin opens the show. 1:11 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to  insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a  comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a>,  <a href="http://twitter.com/thornley">Joe,</a> and <a href="http://twitter.com/ginidietrich">Gini</a> discuss the pros and cons of attending conferences.</p>
<p><strong>0:19 </strong>Martin opens the show.</p>
<p><strong>1:11</strong> Martin brings up the first listener comment, from Bob Ledrew, about the upcoming <a href="http://www.podcastersacrossborders.com/">Podcasters Across Borders</a> taking place in Ottawa this June.</p>
<p><strong>1:41</strong> Joe explains what Podcasters Across Borders is.</p>
<p><strong>4:09</strong> Joe introduces this week&#8217;s topic, conferences, and mentions Martin and Gini&#8217;s upcoming trip to the <a href="http://www.prsa.org/conferences/counselorsacademy/">Counselors Academy</a> in Asheville, NC.</p>
<p><strong>5:15</strong> Gini mentions she doesn&#8217;t get a lot from speakers and workshops at Counselors, but she benefits from being able to talk and brainstorm with others.</p>
<p><strong>11:30</strong> Joe wishes that conference sponsors would pitch less and educate more.</p>
<p><strong>13:50</strong> Joe kicks off the -30- segment</p>
<p><strong>19:29 </strong>Martin wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger  Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/05/19/inside-pr-2-04-wednesday-may-19-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_204_FINAL.mp3" length="20297009" type="audio/mpeg" />
		<itunes:duration>21:06</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to  insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a  comment on the ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to  insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a  comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin,  Joe, and Gini discuss the pros and cons of attending conferences.

0:19 Martin opens the show.

1:11 Martin brings up the first listener comment, from Bob Ledrew, about the upcoming Podcasters Across Borders taking place in Ottawa this June.

1:41 Joe explains what Podcasters Across Borders is.

4:09 Joe introduces this week's topic, conferences, and mentions Martin and Gini's upcoming trip to the Counselors Academy in Asheville, NC.

5:15 Gini mentions she doesn't get a lot from speakers and workshops at Counselors, but she benefits from being able to talk and brainstorm with others.

11:30 Joe wishes that conference sponsors would pitch less and educate more.

13:50 Joe kicks off the -30- segment

19:29 Martin wraps up the show.

Our theme music was created by Damon de Szegheo; Roger  Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Bob Ledrew, Inside PR, PR, Show Notes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR 2.03 &#8211; Wednesday, May 12, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/05/12/inside-pr-2-03-wednesday-may-12-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/05/12/inside-pr-2-03-wednesday-may-12-2010/#comments</comments>
		<pubDate>Wed, 12 May 2010 07:00:27 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Gini Dietrich]]></category>
		<category><![CDATA[Inside PR podcast]]></category>
		<category><![CDATA[Joe Thornley]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=842</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin,  Joe, and Gini discuss how different organizations and people are approaching privacy on the internet. 0:21 Martin [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a>,  <a href="http://twitter.com/thornley">Joe,</a> and <a href="http://twitter.com/ginidietrich">Gini</a> discuss how different organizations and people are approaching privacy on the internet.</p>
<p><strong>0:21 </strong>Martin opens the show.</p>
<p><strong>0:35</strong> Joe mentions he&#8217;s heading to Stratford, Ontario for the University of Waterloo&#8217;s <a href="http://www.canada30.ca/">Canada 3.0 </a>festival.</p>
<p><strong>3:13 </strong>Martin brings up listener comments from last week&#8217;s show.</p>
<p><strong>3:47</strong> Al Croft commented on an article <a href="http://www.insidepr.ca/wp-content/uploads/2010/05/alcroft-article.pdf">he wrote</a> about a British agency that did away with billable hours all together and was still quite successful.</p>
<p><strong>4:29</strong> Daniel Davidson, asks whether there is a conflict in how the media might perceive a PR person pitching from two unrelated areas of public relations.</p>
<p><strong>8:32 </strong>Joe introduces this week&#8217;s topic: how we&#8217;re approaching privacy on the internet.</p>
<p><strong>18:45 </strong>Gini recommends that everyone Google themselves at least once a week to see what&#8217;s out there.</p>
<p><strong>18:59</strong> Joe kicks off the -30- segment.</p>
<p><strong>23:40</strong> Martin wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/05/12/inside-pr-2-03-wednesday-may-12-2010/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_203_FINAL.mp3" length="23632039" type="audio/mpeg" />
		<itunes:duration>24:34</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin,  Joe, and Gini discuss how different organizations and people are approaching privacy on the internet.

0:21 Martin opens the show.

0:35 Joe mentions he's heading to Stratford, Ontario for the University of Waterloo's Canada 3.0 festival.

3:13 Martin brings up listener comments from last week's show.

3:47 Al Croft commented on an article he wrote about a British agency that did away with billable hours all together and was still quite successful.

4:29 Daniel Davidson, asks whether there is a conflict in how the media might perceive a PR person pitching from two unrelated areas of public relations.

8:32 Joe introduces this week's topic: how we're approaching privacy on the internet.

18:45 Gini recommends that everyone Google themselves at least once a week to see what's out there.

18:59 Joe kicks off the -30- segment.

23:40 Martin wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR 2.02 &#8211; Wednesday, May 5, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/05/05/inside-pr-2-02-wednesday-may-5-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/05/05/inside-pr-2-02-wednesday-may-5-2010/#comments</comments>
		<pubDate>Wed, 05 May 2010 14:33:34 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[Gini Dietrich]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=838</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin and Gini discuss the role of billable hours in public relations agencies. 0:21 Martin opens the show. [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a> and <a href="http://twitter.com/ginidietrich">Gini</a> discuss the role of billable hours in public relations agencies.</p>
<p><strong>0:21 </strong>Martin opens the show.</p>
<p><strong>1:20 </strong>Martin thanks the listeners of the show for all their comments and answers reader questions.</p>
<p><strong>1:40 </strong><a href="http://diversity.prsa.org/">Joe Carleo</a> asks why the ID tags for the have yet to be changed.</p>
<p><strong>2:40 </strong><a href="http://petya-georgieva.blogspot.com/">Petya Georgieva</a> from Bulgaria asks what advice they have for someone who wants to better their understanding of the English media market.</p>
<p><strong>7:18</strong> Gini introduces this week&#8217;s topic: billable hours. The topic was suggested by Joe and inspired by<a href="http://www.danpink.com/"> Daniel Pink&#8217;s book, Drive.</a></p>
<p><strong>15:58</strong> Martin asks listeners to share what their agencies are doing with billable hours.</p>
<p><strong>16:42</strong> Martin kicks off the -30- segment.</p>
<p><strong>21:08</strong> Martin wraps up the show</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/05/05/inside-pr-2-02-wednesday-may-5-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_202_FINAL.mp3" length="21646802" type="audio/mpeg" />
		<itunes:duration>22:30</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin and Gini discuss the role of billable hours in public relations agencies.

0:21 Martin opens the show.

1:20 Martin thanks the listeners of the show for all their comments and answers reader questions.

1:40 Joe Carleo asks why the ID tags for the have yet to be changed.

2:40 Petya Georgieva from Bulgaria asks what advice they have for someone who wants to better their understanding of the English media market.

7:18 Gini introduces this week's topic: billable hours. The topic was suggested by Joe and inspired by Daniel Pink's book, Drive.

15:58 Martin asks listeners to share what their agencies are doing with billable hours.

16:42 Martin kicks off the -30- segment.

21:08 Martin wraps up the show

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, PR, Show Notes, canadian podcasting</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR 2.01 &#8211; Wednesday, April 28, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/04/28/inside-pr-2-01-wednesday-april-28-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/04/28/inside-pr-2-01-wednesday-april-28-2010/#comments</comments>
		<pubDate>Wed, 28 Apr 2010 19:34:09 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Gini Dietrich]]></category>
		<category><![CDATA[Joseph Thornley]]></category>
		<category><![CDATA[Julie Rusciolelli]]></category>
		<category><![CDATA[Keith McArthur]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[Public Realtions]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=830</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin introduces Inside PR&#8217;s new hosts, Joe Thornley and Gini Dietrich and they discuss how small businesses should [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a> introduces Inside PR&#8217;s new hosts, <a href="http://twitter.com/thornley">Joe Thornley</a> and <a href="http://twitter.com/ginidietrich">Gini Dietrich</a> and they discuss how small businesses should approach social media.</p>
<p><strong>0:20 </strong>Martin opens the show.</p>
<p><strong>1:09</strong> Gini introduces herself and talks about getting involved with Inside PR.</p>
<p><strong>2:11</strong> Joe introduces himself.</p>
<p><strong>3:01</strong> Martin suggests they discuss how they hope to shape the show.</p>
<p><strong>5:18 </strong>Martin brings up <a href="http://www.socialmediaexplorer.com/2010/04/23/small-business-social-media-use/">a recent blog post by Jason Falls</a> about how small businesses are approaching social media.</p>
<p><strong>6:57 </strong>Gini explains how small business owners can use social media.</p>
<p><strong>7:42</strong> Joe mentions that instead of using traditional advertising, he focuses on social media and community as a means of promoting his agency.</p>
<p><strong>10:42</strong> Martin recalls a panel where he spoke to students about using social media to get noticed by agencies.</p>
<p><strong>12:25</strong> Gini notes the importance of communicating online with agency heads and leaders to build relationships that can help you get a job.</p>
<p><strong>13:24</strong> Gini gives three pieces of advice to small business owners about using social media.</p>
<p><strong>16:00</strong> Joe kicks off the -30- segment.</p>
<p><strong>19:51</strong> Martin wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/04/28/inside-pr-2-01-wednesday-april-28-2010/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_201_FINAL.mp3" length="20131517" type="audio/mpeg" />
		<itunes:duration>20:55</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin introduces Inside PR's new hosts, Joe Thornley and Gini Dietrich and they discuss how small businesses should approach social media.

0:20 Martin opens the show.

1:09 Gini introduces herself and talks about getting involved with Inside PR.

2:11 Joe introduces himself.

3:01 Martin suggests they discuss how they hope to shape the show.

5:18 Martin brings up a recent blog post by Jason Falls about how small businesses are approaching social media.

6:57 Gini explains how small business owners can use social media.

7:42 Joe mentions that instead of using traditional advertising, he focuses on social media and community as a means of promoting his agency.

10:42 Martin recalls a panel where he spoke to students about using social media to get noticed by agencies.

12:25 Gini notes the importance of communicating online with agency heads and leaders to build relationships that can help you get a job.

13:24 Gini gives three pieces of advice to small business owners about using social media.

16:00 Joe kicks off the -30- segment.

19:51 Martin wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Shownotes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #200 – Wednesday, April 14, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/04/14/inside-pr-200-%e2%80%93-wednesday-april-14-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/04/14/inside-pr-200-%e2%80%93-wednesday-april-14-2010/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 06:01:13 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[Dave Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Public Realtions]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=792</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin, Terry and Dave talk about the history of Inside PR and reminisce about the last four years [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a>, <a href="http://twitter.com/terryfallis">Terry</a> and <a href="http://twitter.com/doctorjones">Dave</a> talk about the history of Inside PR and reminisce about the last four years of the show.</p>
<p><strong>00:24 </strong>Terry opens the show.</p>
<p><strong>00:55 </strong>Terry announces that this will be his and Dave&#8217;s last episode of Inside PR. Martin will be continuing Inside PR with new co-hosts.</p>
<p><strong>02:43 </strong>Terry suggests that they discuss things that happened on the show over the course of 200 episodes.</p>
<p><strong>04:12 </strong>Dave and Terry talk about recording the very first episode of Inside PR.</p>
<p><strong>08:08</strong> Terry mentions that <a href="http://blog.holtz.com/">Shel Holtz</a> and <a href="http://www.nevillehobson.com/">Neville Hobson</a> of <a href="http://www.forimmediaterelease.biz/">For Immediate Release</a> were an inspiration to Inside PR and that FIR helped shape the show.</p>
<p><strong>12:09 </strong>Terry, Dave and Martin thank <a href="http://twitter.com/clarkey">Chris Clarke</a>, <a href="http://twitter.com/kyrio">Kyra Alysworth</a>, <a href="http://twitter.com/lovelace">Samantha Lovelace</a>, <a href="http://www.justflourishing.com/">Janna Guberman</a> and <a href="http://twitter.com/sarahlaister">Sarah Laister</a> for producing the show over the past four years.</p>
<p><strong>14:09</strong> Terry recalls the <a href="http://www.insidepr.ca/index.php/2008/02/22/99-episodes-worth-of-bloopers/">Inside PR blooper reel</a> put together by Chris Clarke.</p>
<p><strong>18:18 </strong>Martin kicks off the -30- segment.</p>
<p><strong>23:20</strong> Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/04/14/inside-pr-200-%e2%80%93-wednesday-april-14-2010/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_200_FINAL.mp3" length="24200944" type="audio/mpeg" />
		<itunes:duration>25:09</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin, Terry and Dave talk about the history of Inside PR and reminisce about the last four years of the show.

00:24 Terry opens the show.

00:55 Terry announces that this will be his and Dave's last episode of Inside PR. Martin will be continuing Inside PR with new co-hosts.

02:43 Terry suggests that they discuss things that happened on the show over the course of 200 episodes.

04:12 Dave and Terry talk about recording the very first episode of Inside PR.

08:08 Terry mentions that Shel Holtz and Neville Hobson of For Immediate Release were an inspiration to Inside PR and that FIR helped shape the show.

12:09 Terry, Dave and Martin thank Chris Clarke, Kyra Alysworth, Samantha Lovelace, Janna Guberman and Sarah Laister for producing the show over the past four years.

14:09 Terry recalls the Inside PR blooper reel put together by Chris Clarke.

18:18 Martin kicks off the -30- segment.

23:20 Terry closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Show Notes, canadian podcasting</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #199 – Wednesday, April 7, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/04/07/inside-pr-199-%e2%80%93-wednesday-april-7-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/04/07/inside-pr-199-%e2%80%93-wednesday-april-7-2010/#comments</comments>
		<pubDate>Wed, 07 Apr 2010 14:25:01 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=782</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Martin, Terry and Dave discuss a recent Globe &#38; Mail interview with Fleishman-Hillard CEO Dave Senay. 00:27 Terry [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/martinwaxman">Martin</a>, <a href="http://twitter.com/terryfallis">Terry</a> and <a href="http://twitter.com/doctorjones">Dave</a> discuss a recent <a href="http://www.theglobeandmail.com/report-on-business/industry-news/marketing/power-to-the-pr-people/article1520907/">Globe &amp; Mail interview</a> with Fleishman-Hillard CEO Dave Senay.</p>
<p><strong>00:27 </strong>Terry opens the show.</p>
<p><strong>01:46 </strong>Dave kicks off the discussion about <a href="http://fleishmanhillard.com/who-we-are/corporate-leadership/">Dave Senay&#8217;s</a> interview and his comments on the state of public relations today.</p>
<p><strong>24:00 </strong>Terry wraps up discussion about the interview.</p>
<p><strong>25:11 </strong>Terry introduces the -30- segment and thanks <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a> for all her contributions to Inside PR.</p>
<p><strong>27:21 </strong>Martin gives three tips to students and new PR grads about reaching out to professionals.</p>
<p><strong>29:46</strong> Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://twitter.com/ykashefi">Yasmine Kashefi</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/04/07/inside-pr-199-%e2%80%93-wednesday-april-7-2010/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_199_FINAL.mp3" length="28658176" type="audio/mpeg" />
		<itunes:duration>29:50</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin, Terry and Dave discuss a recent Globe &#38; Mail interview with Fleishman-Hillard CEO Dave Senay.

00:27 Terry opens the show.

01:46 Dave kicks off the discussion about Dave Senay's interview and his comments on the state of public relations today.

24:00 Terry wraps up discussion about the interview.

25:11 Terry introduces the -30- segment and thanks Sarah Laister for all her contributions to Inside PR.

27:21 Martin gives three tips to students and new PR grads about reaching out to professionals.

29:46 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, News, PR, Show Notes</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #198 &#8211; Wednesday, March 31, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/03/31/inside-pr-198-wednesday-march-31-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/03/31/inside-pr-198-wednesday-march-31-2010/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 05:30:20 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Alexander Tuller]]></category>
		<category><![CDATA[Daniel Davidzon]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Jackson Wightman]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=779</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry and Dave welcome listener comments and discuss online reputation management. 00:27 Dave opens the show. 01:40 Terry welcomes [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="twitter.com/terryfallis">Terry</a> and <a href="http://twitter.com/doctorjones">Dave</a> welcome listener comments and discuss online reputation management.</p>
<p><strong>00:27 </strong>Dave opens the show.</p>
<p><strong>01:40 </strong>Terry welcomes the first comment from <a href="http://www.jacksonwightman.com/">Jackson Wightman.</a></p>
<p><strong>05:23 </strong>Dave introduces the next comment from <a href="http://alexandertuller.com/">Alexander Tuller.</a></p>
<p><strong>08:28 </strong>Terry welcomes the final comment from <a href="http://twitter.com/thedanield">Daniel Davidzon.</a></p>
<p><strong>13:26 </strong>Dave introduces this week&#8217;s topic (inspired by a <a href="http://www.twistimage.com/blog/archives/the-truth-about-online-reputation-management/">Mitch Joel post</a>): online reputation management.</p>
<p><strong>27:16 </strong>Dave kicks off the -30- segment.</p>
<p><strong>29:46</strong> Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/03/31/inside-pr-198-wednesday-march-31-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_198_FINAL.mp3" length="29755272" type="audio/mpeg" />
		<itunes:duration>30:58</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Dave welcome listener comments and discuss online reputation management.

00:27 Dave opens the show.

01:40 Terry welcomes the first comment from Jackson Wightman.

05:23 Dave introduces the next comment from Alexander Tuller.

08:28 Terry welcomes the final comment from Daniel Davidzon.

13:26 Dave introduces this week's topic (inspired by a Mitch Joel post): online reputation management.

27:16 Dave kicks off the -30- segment.

29:46 Terry closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #197 &#8211; Wednesday, March 24, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/03/24/inside-pr-197-wednesday-march-24-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/03/24/inside-pr-197-wednesday-march-24-2010/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 16:44:52 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ann Lamanes]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Robert Scoble]]></category>
		<category><![CDATA[South by Southwest]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=772</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry and Martin welcome listener comments and discuss Martin&#8217;s trip to SXSW. 00:29 Terry opens the show. 01:14 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="twitter.com/terryfallis">Terry</a> and <a href="twitter.com/martinwaxman">Martin </a>welcome listener comments and discuss Martin&#8217;s trip to SXSW.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>01:14 </strong>Terry welcomes a comment from <a href="http://annlamanes.blogspot.com/">Ann Lamanes.</a></p>
<p><strong>03:26 </strong>Martin talks about his experiences at <a href="http://www.sxsw.com/">South By Southwest</a>.</p>
<p><strong>16:30 </strong>Martin introduces his 4Q&#8217;s with <a href="http://twitter.com/scobleizer">Robert Scoble</a>.</p>
<p><strong>25:27 </strong>Terry kicks off the -30- segment.</p>
<p><strong>28:33 </strong>Martin closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/03/24/inside-pr-197-wednesday-march-24-2010/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_197_FINAL.mp3" length="28618421" type="audio/mpeg" />
		<itunes:duration>29:47</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Martin welcome listener comments and discuss Martin's trip to SXSW.

00:29 Terry opens the show.

01:14 Terry welcomes a comment from Ann Lamanes.

03:26 Martin talks about his experiences at South By Southwest.

16:30 Martin introduces his 4Q's with Robert Scoble.

25:27 Terry kicks off the -30- segment.

28:33 Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Comments, Inside PR, News, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #196 &#8211; Wednesday, March 17, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/03/17/inside-pr-196-wednesday-march-17-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/03/17/inside-pr-196-wednesday-march-17-2010/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 05:30:49 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Barracuda Labs]]></category>
		<category><![CDATA[Danny Starr]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Eric Portelance]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[South by Southwest]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=768</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry and Dave welcome listener comments and discuss the current state of Twitter. 00:27 Dave opens the show. [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="twitter.com/terryfallis">Terry</a> and <a href="twitter.com/doctorjones">Dave </a>welcome listener comments and discuss the current state of Twitter.</p>
<p><strong>00:27 </strong>Dave opens the show.</p>
<p><strong>01:19 </strong>Dave welcomes listener comments from <a href="http://twitter.com/dannystarr">Danny Starr</a> and <a href="http://twitter.com/eportelance">Eric Portelance.</a></p>
<p><strong>03:02 </strong>Terry reminds us that Martin is at <a href="http://www.sxsw.com/">South by Southwest</a>, which leads to a discussion about the value of the conference.</p>
<p><strong>09:1</strong>3  Terry introduces this week&#8217;s topic: the current state of <a href="http://twitter.com/">Twitter</a>, <a href="http://www.mediabistro.com/webnewser/twitter/barracuda_labs_analyzes_twitter_usage_154781.asp">based on research from Barracuda Labs.</a></p>
<p><strong>22:17 </strong>Terry kicks off the -30- segment.</p>
<p><strong>24:55 </strong>Terry wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/03/17/inside-pr-196-wednesday-march-17-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_196_FINAL.mp3" length="25143092" type="audio/mpeg" />
		<itunes:duration>26:09</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Dave welcome listener comments and discuss the current state of Twitter.

00:27 Dave opens the show.

01:19 Dave welcomes listener comments from Danny Starr and Eric Portelance.

03:02 Terry reminds us that Martin is at South by Southwest, which leads to a discussion about the value of the conference.

09:13  Terry introduces this week's topic: the current state of Twitter, based on research from Barracuda Labs.

22:17 Terry kicks off the -30- segment.

24:55 Terry wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Comments, Inside PR, News, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #194 &#8211; Wednesday, March 3, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/03/03/inside-pr-194-wednesday-march-3-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/03/03/inside-pr-194-wednesday-march-3-2010/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 05:30:55 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[gary schlee]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[blogger relations]]></category>
		<category><![CDATA[Cheryl Breen]]></category>
		<category><![CDATA[Coming Up PR]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Katie Boland]]></category>
		<category><![CDATA[Keith McArthur]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[TO Tech]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=759</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave, Martin and Cheryl Breen are live at Podcamp Toronto! 01:03 Terry opens the show and we hear a female voice- [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry</a>, <a href="http://twitter.com/doctorjones">Dave</a>, <a href="http://twitter.com/martinwaxman">Martin</a> and <a href="http://twitter.com/cheryl_brean">Cheryl Breen</a> are live at <a href="http://2010.podcamptoronto.com/">Podcamp Toronto!</a></p>
<p><strong>01:03 </strong>Terry opens the show and we hear a female voice- <a href="http://twitter.com/cheryl_brean">Cheryl Breen</a> from <a href="http://twitter.com/cominguppr">Coming Up PR</a> is co-hosting the show!</p>
<p><strong>01:28 </strong>Dave recaps his -30- segment from last week regarding the relationship between PR people and bloggers.</p>
<p><strong>08:53</strong> Cheryl gives her thoughts on blogger relations and  social media from a student perspective.</p>
<p><strong>11:30 </strong>Terry asks <a href="http://ca.linkedin.com/in/garyschlee">Gary Shlee</a> for his perspective on the conversation.</p>
<p><strong>15:50 </strong>Dave asks <a href="http://twitter.com/RogersKeith">Keith McArthur</a> for his take on blogger relations from the client side.</p>
<p><strong>20:26 </strong><a href="http://twitter.com/kathrynboland">Katie Boland</a> asks a question.</p>
<p><strong>24:54 </strong>Jonathan of <a href="http://www.to-tech.com/">TO Tech</a> asks a question.</p>
<p><strong>27:37</strong> Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/03/03/inside-pr-194-wednesday-march-3-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_194_FINAL.mp3" length="28080090" type="audio/mpeg" />
		<itunes:duration>29:13</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry, Dave, Martin and Cheryl Breen are live at Podcamp Toronto!</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry, Dave, Martin and Cheryl Breen are live at Podcamp Toronto!</itunes:summary>
		<itunes:keywords>30, Agency Life, Comments, Inside PR, Media relations, PR, Podcamp Toronto, Show Notes, gary schlee, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #193 &#8211; Wednesday, February 24, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/02/24/inside-pr-193-wednesday-february-24-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/02/24/inside-pr-193-wednesday-february-24-2010/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 15:40:09 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Cheryl Brean]]></category>
		<category><![CDATA[Chris Jackson]]></category>
		<category><![CDATA[Coming Up PR]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Guy Skipworth]]></category>
		<category><![CDATA[Jason Chambers]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mary Attard]]></category>
		<category><![CDATA[Mediaco]]></category>
		<category><![CDATA[Mike Kerr]]></category>
		<category><![CDATA[Podcamp Toronto 2010]]></category>
		<category><![CDATA[podcasting]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Seneca College]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Tod Maffin]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=756</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave and Martin are live at Podcamp Toronto! 00:40 Terry opens the show. 01:23 Terry announces that Mary Attard, Cheryl [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry</a>, <a href="http://twitter.com/doctorjones">Dave</a> and <a href="http://twitter.com/martinwaxman">Martin</a> are live at <a href="http://2010.podcamptoronto.com/">Podcamp Toronto!</a></p>
<p><strong>00:40</strong> Terry opens the show.</p>
<p><strong>01:23 </strong>Terry announces that <a href="http://twitter.com/mjsays">Mary Attard</a>, <a href="http://twitter.com/cheryl_brean">Cheryl Brean </a>and <a href="http://twitter.com/michael_kerr">Mike Kerr</a>, all PR students at <a href="http://www.senecac.on.ca/">Seneca College</a>, have started a <a href="http://cominguppr.wordpress.com/">PR podcast</a>- <a href="http://twitter.com/cominguppr">Coming Up PR.</a></p>
<p><strong>02:37</strong> A big thank you to <a href="http://ca.linkedin.com/pub/guy-skipworth/7/783/895">Guy Skipworth</a> and <a href="http://www.mediaco.ca/index.php">Mediaco</a> for providing the audio set up to record Inside PR live at Podcamp.</p>
<p><strong>Producer&#8217;s note: </strong>Thanks for the shout out, Terry!</p>
<p><strong>04:00</strong> Terry introduces this week&#8217;s topic: Whatever happened to podcasting?</p>
<p><strong>09:12 </strong>Chris Jackson makes the first comment.</p>
<p><strong>13:35 </strong>An audience member asks a question about &#8220;old-school&#8221; PR vs. social media.</p>
<p><strong>16:22 </strong>Jason Chambers gives his thoughts on podcasting.</p>
<p><strong>18:04 </strong><a href="http://twitter.com/Todmaffin">Tod Maffin</a> makes a comment.</p>
<p><strong>22:05 </strong>Mike Kerr talks about being a new podcaster and PR student.</p>
<p><strong>25:26 </strong>Martin starts the -30- segment.</p>
<p><strong>29:17 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/02/24/inside-pr-193-wednesday-february-24-2010/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_193_FINAL.mp3" length="29733526" type="audio/mpeg" />
		<itunes:duration>30:56</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry, Dave and Martin are live at Podcamp Toronto!</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry, Dave and Martin are live at Podcamp Toronto!</itunes:summary>
		<itunes:keywords>30, Comments, Inside PR, PR, Podcamp Toronto, Show Notes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #192 &#8211; Wednesday, February 17, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/02/17/inside-pr-192-wednesday-february-17-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/02/17/inside-pr-192-wednesday-february-17-2010/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 05:30:54 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[@inside_pr]]></category>
		<category><![CDATA[Dagan Henderson]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Jason Bedard]]></category>
		<category><![CDATA[Josh Turner]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Podcamp Toronto 2010]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[ryerson university]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Toronto Transit Commission]]></category>
		<category><![CDATA[TTC]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=753</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the TTC&#8217;s use of social media. 00:29 Terry opens the show. 00:40 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry</a>, <a href="http://twitter.com/doctorjones">Dave</a> and <a href="http://twitter.com/martinwaxman">Martin</a> welcome listener comments and discuss the <a href="http://http://www3.ttc.ca/">TTC&#8217;s </a>use of social media.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>00:40 </strong>Terry reminds us that <a href="http://2010.podcamptoronto.com/">Podcamp Toronto</a> is coming up on February 20th &amp; 21st at <a href="http://www.ryerson.ca/home.html">Ryerson University</a>.  Terry, Dave and Martin will be there recording Inside PR live at 10:30 and 11:15 on Saturday morning!</p>
<p><strong>01:50 </strong>Terry welcomes a comment from <a href="http://alphamail.ca/">Jason Bedard.</a></p>
<p><strong>02:58 </strong>Terry introduces a comment left on the blog from <a href="http://twitter.com/Epyllion">Dagan Henderson.</a></p>
<p><strong>04:08 </strong>Martin reads a comment from <a href="http://www.trilliumpr.com/">Josh Turner</a> which leads to this week&#8217;s topic:  the <a href="http://www3.ttc.ca/">Toronto Transit Commission&#8217;s</a> (TTC) use of social media.</p>
<p><strong>24:03</strong> Terry starts the -30- segment.</p>
<p><strong>28:47 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/02/17/inside-pr-192-wednesday-february-17-2010/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_192_FINAL.mp3" length="29047277" type="audio/mpeg" />
		<itunes:duration>30:13</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the TTC's use of social media.

00:29 Terry opens the show.

00:40 Terry reminds us that Podcamp Toronto is coming up on February 20th &#38; 21st at Ryerson University.  Terry, Dave and Martin will be there recording Inside PR live at 10:30 and 11:15 on Saturday morning!

01:50 Terry welcomes a comment from Jason Bedard.

02:58 Terry introduces a comment left on the blog from Dagan Henderson.

04:08 Martin reads a comment from Josh Turner which leads to this week's topic:  the Toronto Transit Commission's (TTC) use of social media.

24:03 Terry starts the -30- segment.

28:47 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Comments, Inside PR, News, PR, Podcamp Toronto, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #191 &#8211; Wednesday, February 10, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/02/10/748/</link>
		<comments>http://www.insidepr.ca/index.php/2010/02/10/748/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 19:17:32 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Berkeley Church]]></category>
		<category><![CDATA[Berkeley Heritage Event Venue]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[CBC]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Joe Thornley]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[Podcamp]]></category>
		<category><![CDATA[Podcamp Toronto 2010]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Social Mediators]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Third Tuesday]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=748</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave and Martin discuss the decline of blogging amongst young adults. 00:31 Terry opens the show. 1:00 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry</a>, <a href="http://twitter.com/doctorjones">Dave</a> and <a href="http://twitter.com/martinwaxman">Martin</a> discuss the decline of blogging amongst young adults.</p>
<p><strong>00:31 </strong>Terry opens the show.</p>
<p><strong>1:00 </strong>Announcements:  <a href="http://www.meetup.com/third-tuesday-toronto/calendar/12518377/">Third Tuesday</a> is coming up on Feb. 23 at the <a href="http://www.berkeleyevents.com/">Berkeley Heritage Event Venue </a>with <a href="http://www.twistimage.com/blog/">Mitch Joel</a>!  Also, <a href="http://propr.ca/">Joe Thornley&#8217;s </a>new vidcast, <a href="http://www.socialmediators.ca/">SocialMediators</a>, launched this week. Check it out!</p>
<p><strong>02:44</strong> Martin reminds us that Inside PR will be recording live at <a href="http://2010.podcamptoronto.com/">Podcamp 2010.</a></p>
<p><strong>03:04 </strong>Terry opens a discussion stemming from an article he read about the <a href="http://www.cbc.ca/consumer/story/2010/02/03/consumer-pew-blogging.html">decline of blogging amongst young adults</a>.</p>
<p><strong>14:20 </strong>Martin starts the -30- segment.</p>
<p><strong>19:11 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/02/10/748/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_191_FINAL.mp3" length="19949127" type="audio/mpeg" />
		<itunes:duration>20:45</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry, Dave and Martin discuss the decline of blogging amongst young adults.</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry, Dave and Martin discuss the decline of blogging amongst young adults.</itunes:summary>
		<itunes:keywords>30, Inside PR, News, PR, Podcamp Toronto, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #190 &#8211; Wednesday, February 3, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/02/03/inside-pr-190-wednesday-february-3-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/02/03/inside-pr-190-wednesday-february-3-2010/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 20:36:02 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[@inside_pr]]></category>
		<category><![CDATA[@julito77]]></category>
		<category><![CDATA[Canada Newswire]]></category>
		<category><![CDATA[CNW Group]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Jennifer Grinder]]></category>
		<category><![CDATA[Laurie Smith]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=745</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the best ways to prepare for the departure of a [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry</a>, <a href="http://twitter.com/doctorjones">Dave</a> and <a href="http://twitter.com/martinwaxman">Martin</a> welcome listener comments and discuss the best ways to prepare for the departure of a senior team member.</p>
<p><strong>00:29 </strong>Dave opens the show.</p>
<p><strong>01:22 </strong>Martin introduces a comment from <a href="http://ca.linkedin.com/in/cnwlauriesmith">Laurie Smith</a> of <a href="http://www.newswire.ca/en/">CNW</a>.  (See the whole comment on the <a href="http://www.insidepr.ca/index.php/2010/01/27/inside-pr-189-wednesday-january-27-2010/">blog</a>).</p>
<p><strong>01:47 </strong>Terry reads a comment from<a href="http://jennifersprspace.blogspot.com/"> Jennifer Grinder.</a></p>
<p><strong>08:50 </strong>Martin shares a neat analogy for <a href="http://www.facebook.com/">Facebook</a>, <a href="http://www.linkedin.com/home?trk=hb_home">Linkedin</a> and <a href="http://twitter.com/">Twitter</a> via <a href="http://twitter.com/julito77">@julito77</a></p>
<p><strong>10:21 </strong>Terry introduces this week&#8217;s topic: How can PR agencies minimize the impact of losing a senior team member?</p>
<p><strong>23:08 </strong>Terry starts the -30- segment.</p>
<p><strong>32:25 </strong>Terry wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/02/03/inside-pr-190-wednesday-february-3-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_190_FINAL.mp3" length="32270613" type="audio/mpeg" />
		<itunes:duration>33:35</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the best ways to prepare for the departure of a senior team member.

00:29 Dave opens the show.

01:22 Martin introduces a comment from Laurie Smith of CNW.  (See the whole comment on the blog).

01:47 Terry reads a comment from Jennifer Grinder.

08:50 Martin shares a neat analogy for Facebook, Linkedin and Twitter via @julito77

10:21 Terry introduces this week's topic: How can PR agencies minimize the impact of losing a senior team member?

23:08 Terry starts the -30- segment.

32:25 Terry wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Agency Life, Comments, Inside PR, PR, Show Notes</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #189 &#8211; Wednesday, January 27, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/01/27/inside-pr-189-wednesday-january-27-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/01/27/inside-pr-189-wednesday-january-27-2010/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 05:30:31 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ben Hennessy]]></category>
		<category><![CDATA[CNW]]></category>
		<category><![CDATA[Dave Jones]]></category>
		<category><![CDATA[Eden Spodek]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[newswires]]></category>
		<category><![CDATA[Podcamp Toronto 2010]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Rob Jeanveau]]></category>
		<category><![CDATA[Robbie Burns Day]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=740</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter. This week on Inside PR, Terry Fallis and Martin Waxman welcome listener comments and discuss the future of newswires. 00:29 Terry opens the show. 00:50 Terry [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a>on Twitter.</p>
<p>This week on Inside PR, <a href="http://http://twitter.com/terryfallis">Terry Fallis</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> welcome listener comments and discuss the future of newswires.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>00:50 </strong> Terry and Martin wish <a href="http://http://twitter.com/doctorjones">Dave Jones</a> a Happy <a href="http://http://en.wikipedia.org/wiki/Robert_Burns">Robbie Burns Day</a> AND a Happy Birthday!</p>
<p><strong>02:22 </strong>Terry introduces a comment from <a href="http://twitter.com/EdenSpodek">Eden Spodek</a>, one of the organizers of <a href="http://http://2010.podcamptoronto.com/">Podcamp Toronto 2010</a>.</p>
<p><strong>04:02 </strong>Terry reads a comment from Ben Hennessey.</p>
<p><strong>07:50 </strong>Terry introduces a third comment from <a href="http://http://ca.linkedin.com/pub/rob-jeanveau/2/69a/533">Rob Jeanveau</a>, which also leads to this week&#8217;s topic: What does the future hold for newswires?</p>
<p><strong>17:57 </strong> Terry kicks off the -30- segment.</p>
<p><strong>21:53 </strong> Martin closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/01/27/inside-pr-189-wednesday-january-27-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_189_FINAL.mp3" length="22245801" type="audio/mpeg" />
		<itunes:duration>23:08</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter.

This week on Inside PR, Terry Fallis and Martin Waxman welcome listener comments and discuss the future of newswires.

00:29 Terry opens the show.

00:50  Terry and Martin wish Dave Jones a Happy Robbie Burns Day AND a Happy Birthday!

02:22 Terry introduces a comment from Eden Spodek, one of the organizers of Podcamp Toronto 2010.

04:02 Terry reads a comment from Ben Hennessey.

07:50 Terry introduces a third comment from Rob Jeanveau, which also leads to this week's topic: What does the future hold for newswires?

17:57  Terry kicks off the -30- segment.

21:53  Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Comments, Inside PR, Media relations, PR, Podcamp Toronto, Shownotes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #188 &#8211; Wednesday, January 20, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/01/20/inside-pr-188-wednesday-january-20-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/01/20/inside-pr-188-wednesday-january-20-2010/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 14:34:39 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Podcamp Toronto]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Podcamp Toronto 2010]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[ryerson university]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=736</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry Fallis and Martin Waxman talk about Podcamp Toronto 2010 and the ever-expanding world of social media. 00:29 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://http://twitter.com/terryfallis">Terry Fallis</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> talk about Podcamp Toronto 2010 and the ever-expanding world of social media.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>03:41 </strong>Terry mentions that <a href="http://http://2010.podcamptoronto.com/">Podcamp Toronto 2010</a> is coming up on February 20th at Ryerson University.</p>
<p><strong>13:06 </strong>The guys give us some highlights of this year&#8217;s Podcamp.</p>
<p><strong>16:39 </strong>IPR will be recording live at Podcamp again this year!</p>
<p><strong>22:01 </strong>Martin kicks off the -30- segment.</p>
<p><strong>26:02 </strong>Martin closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/01/20/inside-pr-188-wednesday-january-20-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_188_FINAL.mp3" length="26137030" type="audio/mpeg" />
		<itunes:duration>27:11</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry Fallis and Martin Waxman talk about Podcamp Toronto 2010 and the ever-expanding world of social media.</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry Fallis and Martin Waxman talk about Podcamp Toronto 2010 and the ever-expanding world of social media.</itunes:summary>
		<itunes:keywords>30, Inside PR, News, PR, Podcamp Toronto, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
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		<item>
		<title>Inside PR #187 &#8211; Wednesday, January 13, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/01/13/inside-pr-187-wednesday-january-13-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/01/13/inside-pr-187-wednesday-january-13-2010/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 05:30:16 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[Canadian media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[print media]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Will Knott]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=733</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter. This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the future of Canadian print media. 00:27 Terry opens the show. 00:58 Terry introduces a comment [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a>on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry Fallis</a>, <a href="http://twitter.com/doctorjones">David Jones</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> discuss the future of Canadian print media.</p>
<p><strong>00:27 </strong>Terry opens the show.</p>
<p><strong>00:58 </strong>Terry introduces a comment from <a href="http://willknott.ie/">Will Knott</a>.</p>
<p><strong>04:19 </strong>Martin talks about some recent news revolving around Canadian media, which leads into this week&#8217;s topic: What does the future hold for print media in Canada?</p>
<p><strong>17:42</strong> Terry focuses the discussion on how the changes in print media are going to affect media relations for PR professionals.</p>
<p><strong>24:55 </strong>Terry kicks off the -30- segment.</p>
<p><strong>27:48 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/01/13/inside-pr-187-wednesday-january-13-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_187_FINAL.mp3" length="28636809" type="audio/mpeg" />
		<itunes:duration>29:48</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the future of Canadian print media.</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the future of Canadian print media.</itunes:summary>
		<itunes:keywords>30, Inside PR, Media relations, News, PR, Show Notes, canadian podcasting</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
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		<item>
		<title>Inside PR #186 &#8211; Wednesday, January 6, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/01/06/inside-pr-186-wednesday-january-6-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/01/06/inside-pr-186-wednesday-january-6-2010/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 05:30:27 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=730</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss Canadian podcasting- past, present and future. 00:28 Dave opens [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry Fallis</a>, <a href="http://twitter.com/doctorjones">David Jones</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> discuss Canadian podcasting- past, present and future.</p>
<p><strong>00:28 </strong>Dave opens the show.</p>
<p><strong>01:29 </strong>Dave mentions the comments that have been received for <a href="http://www.insidepr.ca/index.php/2009/12/16/inside-pr-183-wednesday-december-16-2009/">Episode #183.</a></p>
<p><strong>02:21 </strong>To kick off 2010, Terry opens a discussion about podcasting in Canada.</p>
<p><strong>16:01 </strong>Terry issues a challenge for PR students to produce a podcast!</p>
<p><strong>16:07 </strong>Martin opens the -30- segment.</p>
<p><strong>20:12 </strong> Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2010/01/06/inside-pr-186-wednesday-january-6-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_186_FINAL.mp3" length="20542633" type="audio/mpeg" />
		<itunes:duration>21:22</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss Canadian podcasting- past, present and future.</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss Canadian podcasting- past, present and future.</itunes:summary>
		<itunes:keywords>30, Comments, Inside PR, PR, Show Notes, canadian podcasting</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #184 &#8211; Wednesday, December 23, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/12/23/inside-pr-184-wednesday-december-23-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/12/23/inside-pr-184-wednesday-december-23-2009/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 05:15:53 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Edinburgh]]></category>
		<category><![CDATA[Hanukkah]]></category>
		<category><![CDATA[Holyrood Partnership]]></category>
		<category><![CDATA[Holyrood PR]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Sallie Goetsch]]></category>
		<category><![CDATA[Scotland]]></category>
		<category><![CDATA[Scott Douglas]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[wishlists]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=720</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry Fallis and Martin Waxman discuss their PR wish lists just in time for the holidays. 00:29 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry Fallis</a> and<a href="http://twitter.com/martinwaxman"> Martin Waxman</a> discuss their PR wish lists just in time for the holidays.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>01:28 </strong>Martin welcomes a comment from <a href="http://www.podcastasylum.com/index.php">Sallie Goetsch</a>.</p>
<p><strong>03:06 </strong>Terry introduces an audio comment from S<a href="http://twitter.com/scottgdouglas">cott Douglas</a>, of <a href="http://www.holyroodpr.co.uk/">Holyrood Partnership</a> in Edinburgh.</p>
<p><strong>08:49 </strong>Martin kicks off this week&#8217;s topic: Martin and Terry make their PR wish lists.</p>
<p><strong>20:09 </strong>Terry introduces the -30- segment.</p>
<p><strong>23:31 </strong>Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/12/23/inside-pr-184-wednesday-december-23-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_184_FINAL.mp3" length="24251165" type="audio/mpeg" />
		<itunes:duration>25:14</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis and Martin Waxman discuss their PR wish lists just in time for the holidays.

00:29 Terry opens the show.

01:28 Martin welcomes a comment from Sallie Goetsch.

03:06 Terry introduces an audio comment from Scott Douglas, of Holyrood Partnership in Edinburgh.

08:49 Martin kicks off this week's topic: Martin and Terry make their PR wish lists.

20:09 Terry introduces the -30- segment.

23:31 Terry closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, PR, Show Notes</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #183 &#8211; Wednesday, December 16, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/12/16/inside-pr-183-wednesday-december-16-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/12/16/inside-pr-183-wednesday-december-16-2009/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 05:15:35 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[McClelland & Stewart]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[The Best Laid Plans]]></category>
		<category><![CDATA[wearetightknit.ca]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=716</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the ways PR agencies approach the pitching process. 00:28 Dave [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry Fallis</a>, <a href="http://twitter.com/doctorjones">David Jones</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> discuss the ways PR agencies approach the pitching process.</p>
<p><strong>00:28 </strong> Dave opens the show.</p>
<p><strong>02:24 </strong>A special announcement: Terry has signed a publishing deal with <a href="http://www.mcclelland.com/">McClelland &amp; Stewart</a> for the sequel to <a href="http://terryfallis.com/">The Best Laid Plans</a>.  Congratulations Terry!</p>
<p><strong>04:33 </strong>Producer&#8217;s note &#8211; to see the hideous sweaters the guys are talking about, go to: <a href="http://wearetightknit.ca/">wearetightknit.ca</a></p>
<p><strong>05:45 </strong>Terry introduces this week&#8217;s topic: how PR agencies approach the pitching process to win new business.</p>
<p><strong>30:08 </strong> Dave kicks off this week&#8217;s -30- segment.</p>
<p><strong>33:04 </strong>Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/12/16/inside-pr-183-wednesday-december-16-2009/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_183_FINAL.mp3" length="32771740" type="audio/mpeg" />
		<itunes:duration>34:06</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the ways PR agencies approach the pitching process.

00:28  Dave opens the show.

02:24 A special announcement: Terry has signed a publishing deal with McClelland &#38; Stewart for the sequel to The Best Laid Plans.  Congratulations Terry!

04:33 Producer's note - to see the hideous sweaters the guys are talking about, go to: wearetightknit.ca

05:45 Terry introduces this week's topic: how PR agencies approach the pitching process to win new business.

30:08  Dave kicks off this week's -30- segment.

33:04 Terry closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, PR, Shownotes</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #182 &#8211; Wednesday, December 9, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/12/09/inside-pr-182-wednesday-december-9-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/12/09/inside-pr-182-wednesday-december-9-2009/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 20:36:29 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Pete Cashmore]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[web trends]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=713</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry Fallis and Martin Waxman discuss the top ten Web trends predicted for 2010. 00:28 Terry opens the [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://twitter.com/terryfallis">Terry Fallis </a>and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> discuss <a href="http://http://www.cnn.com/2009/TECH/12/03/cashmore.web.trends.2010/index.html">the top ten Web trends</a> predicted for 2010.</p>
<p><strong>00:28 </strong> Terry opens the show.</p>
<p><strong>01:54 </strong>Martin introduces this week&#8217;s topic: The top ten Web trends for 2010, according to <a href="http://mashable.com/author/pete-cashmore/">Pete Cashmore</a>.</p>
<p><strong>27:5</strong>0  Terry introduces this week&#8217;s -30- segment.</p>
<p><strong>29:57 </strong>Martin wraps up the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/12/09/inside-pr-182-wednesday-december-9-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_182_FINAL.mp3" length="29928570" type="audio/mpeg" />
		<itunes:duration>31:08</itunes:duration>
		<itunes:subtitle>This week on Inside PR, Terry Fallis and Martin Waxman discuss the top ten Web trends predicted for 2010.</itunes:subtitle>
		<itunes:summary>This week on Inside PR, Terry Fallis and Martin Waxman discuss the top ten Web trends predicted for 2010.</itunes:summary>
		<itunes:keywords>30, Inside PR, News, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #181 &#8211; Wednesday, December 2, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 05:15:03 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[For Immediate Release]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Shel Holtz]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=708</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a>on Twitter.</p>
<p>This week on Inside PR <a href="terryfallis.com">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about the definition of PR based on their interview with <a href="http://blog.holtz.com/">Shel Holtz</a>.</p>
<p><strong>00:27</strong> Terry opens the show.</p>
<p><strong>01:58</strong> Terry introduces 4Q&#8217;s with <a href="http://blog.holtz.com/">Shel Holtz</a> of <a href="http://www.forimmediaterelease.biz/">For Immediate Release</a>.</p>
<p><strong>06:23</strong> The guys begin a discussion stemming from Shel&#8217;s definition of PR.</p>
<p><strong>18:19 </strong>Dave introduces the -30- segment.</p>
<p><strong>22:28</strong> Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_181_FINAL.mp3" length="21464693" type="audio/mpeg" />
		<itunes:duration>22:19</itunes:duration>
		<itunes:subtitle>This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with Shel Holtz.</itunes:subtitle>
		<itunes:summary>This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with Shel Holtz.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, Media relations, PR, Show Notes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #180 &#8211; Wednesday, November 25, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/11/25/inside-pr-180-wednesday-november-25-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/11/25/inside-pr-180-wednesday-november-25-2009/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 17:22:02 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[publicity]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=705</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, David Jones and Martin Waxman discuss the major differences between public relations and publicity. 00:27 Martin opens the [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss the major differences between public relations and publicity.</p>
<p><strong>00:27 </strong>Martin opens the show.</p>
<p><strong>01:39 </strong>Martin opens a discussion based on a headline he saw this weekend on the <a href="http://www.nytimes.com/2009/11/22/business/media/22steal.html?_r=1&amp;ref=media">New York Times</a>.</p>
<p><strong>21:23 </strong>Dave opens the -30- segment.</p>
<p><strong>25:39 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/11/25/inside-pr-180-wednesday-november-25-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_180_FINAL.mp3" length="1" type="audio/mpeg" />
		<itunes:duration>26:36</itunes:duration>
		<itunes:subtitle>This week on Inside PR, David Jones and Martin Waxman discuss the major differences between public relations and publicity.
</itunes:subtitle>
		<itunes:summary>This week on Inside PR, David Jones and Martin Waxman discuss the major differences between public relations and publicity.
</itunes:summary>
		<itunes:keywords>30, Inside PR, Media relations, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #179 &#8211; Wednesday, November 18, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/11/18/inside-pr-179-wednesday-november-18-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/11/18/inside-pr-179-wednesday-november-18-2009/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 00:18:22 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[Damon de Szegheo]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Guy Laliberte]]></category>
		<category><![CDATA[media measurement]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=701</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis and David Jones have an in-depth discussion about media measurement. 00:26 Dave opens the show. 00:41 Terry talks [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://twitter.com/terryfallis">Terry Fallis</a> and <a href="http://twitter.com/doctorjones">David Jones</a> have an in-depth discussion about media measurement.</p>
<p><strong>00:26 </strong>Dave opens the show.</p>
<p><strong>00:41 </strong>Terry talks about IPR&#8217;s brand new theme music, written by <a href="http://taratoronto.com/tarav3/instructors.html">Damon de Szegheo</a>.</p>
<p><strong>03:00 </strong>This week&#8217;s topic was &#8220;ripped from the headlines,&#8221; as Dave says.  Terry and Dave have a discussion about media measurement sparked by a story Terry read covering <a href="http://www.cbc.ca/arts/theatre/story/2009/10/01/f-guy-laliberte-backgrounder.html">Guy Laliberte&#8217;s</a> trip to the moon.</p>
<p><strong>20:02 </strong>Terry introduces this week&#8217;s <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>21:49 </strong>Terry closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/11/18/inside-pr-179-wednesday-november-18-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_179_FINAL.mp3" length="22110365" type="audio/mpeg" />
		<itunes:duration>23:02</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis and David Jones have an in-depth discussion about media measurement.

00:26 Dave opens the show.

00:41 Terry talks about IPR's brand new theme music, written by Damon de Szegheo.

03:00 This week's topic was "ripped from the headlines," as Dave says.  Terry and Dave have a discussion about media measurement sparked by a story Terry read covering Guy Laliberte's trip to the moon.

20:02 Terry introduces this week's -30- segment.

21:49 Terry closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Inside PR, PR, Show Notes, measurement</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #178 &#8211; Wednesday, November 11, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/11/11/inside-pr-187-wednesday-novemeber-11-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/11/11/inside-pr-187-wednesday-novemeber-11-2009/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 05:15:56 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[FIR]]></category>
		<category><![CDATA[For Immediate Release]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Neville Hobson]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Ron Burgundy]]></category>
		<category><![CDATA[Sean McGaughey]]></category>
		<category><![CDATA[Shel Holtz]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=690</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss PR agencies, then and now. 00:28 Terry opens the show. [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://twitter.com/terryfallis">Terry Fallis</a>, <a href="http://twitter.com/doctorjones">David Jones</a> and <a href="http://twitter.com/martinwaxman">Martin Waxman</a> discuss PR agencies, then and now.</p>
<p><strong>00:28 </strong>Terry opens the show.</p>
<p><strong>00:48 </strong>Terry congratulates <a href="http://twitter.com/shel">Shel Holtz</a> and <a href="http://twitter.com/jangles">Neville Hobson</a> for producing their 500th episode of <a href="http://www.forimmediaterelease.biz/">For Immediate Release</a>.</p>
<p><strong>02:03 </strong>Terry notes that Dave tweeted about a <a href="http://www.ductapeguy.net/2009/09/announcing-the-canadian-podcast-100-club/">recent ranking of Canada&#8217;s podcasts</a> by <a href="http://www.ductapeguy.net/about/">Sean McGaughey</a>.</p>
<p><strong>04:13 </strong>Terry introduces this week&#8217;s topic: PR agencies, then and now.  The topic is broken down into three discussion points: finance, operations and the work itself (in that order).</p>
<p><strong>27:00 </strong>Terry introduces the <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment, which includes a <a href="http://en.wikipedia.org/wiki/Anchorman:_The_Legend_of_Ron_Burgundy">Ron Burgundy</a> reference this week.</p>
<p><strong>30:08 </strong>Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/11/11/inside-pr-187-wednesday-novemeber-11-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_178_FINAL.mp3" length="29669584" type="audio/mpeg" />
		<itunes:duration>30:52</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss PR agencies, then and now.

00:28 Terry opens the show.

00:48 Terry congratulates Shel Holtz and Neville Hobson for producing their 500th episode of For Immediate Release.

02:03 Terry notes that Dave tweeted about a recent ranking of Canada's podcasts by Sean McGaughey.

04:13 Terry introduces this week's topic: PR agencies, then and now.  The topic is broken down into three discussion points: finance, operations and the work itself (in that order).

27:00 Terry introduces the -30- segment, which includes a Ron Burgundy reference this week.

30:08 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, Media relations, PR, Show Notes</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #177 &#8211; Wednesday, November 4, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 05:15:20 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[H1N1]]></category>
		<category><![CDATA[Louise Armstrong]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Palette PR]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=686</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about etiquette in public relations based on their interview with <a href="http://www.acallforclass.blogspot.com/">Louise Armstrong</a>.</p>
<p><strong>00:26 </strong>Terry opens the show.</p>
<p><strong>01:08 </strong>Martin talks about this week&#8217;s 4Q&#8217;s with <a href="http://twitter.com/TorontoLouise">Louise Armstrong</a>, co-founder of <a href="http://www.palettepr.com/">Palette PR</a>.</p>
<p><strong>02:09 </strong>Terry and Martin have a brief discussion about issues management regarding the <a href="http://www.phac-aspc.gc.ca/alert-alerte/h1n1/index-eng.php">H1N1 flu virus</a>.</p>
<p><strong>08:38 </strong>Martin and Terry discuss the importance of etiquette in the practice of PR based on their interview with Louise.</p>
<p><strong>19:04 </strong>Terry kicks off this week&#8217;s <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>21:09 </strong>Martin closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_177_FINAL.mp3" length="21559992" type="audio/mpeg" />
		<itunes:duration>22:25</itunes:duration>
		<itunes:subtitle>This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise Armstrong.</itunes:subtitle>
		<itunes:summary>This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise Armstrong.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #176 &#8211; Wednesday, October 28, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 17:39:28 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Edelman]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Steve Rubel]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=682</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about PR and advertising based on their interview with Steve [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about PR and advertising based on their interview with <a href="http://twitter.com/steverubel">Steve Rubel.</a></p>
<p><strong>00:26 </strong>Terry opens the show.</p>
<p><strong>01:27 </strong>Dave introduces this week&#8217;s 4Q segment with <a href="http://www.edelman.com/">Edelman&#8217;s</a> <a href="http://www.steverubel.com/">Steve Rubel</a>.</p>
<p><strong>05:52 </strong>Dave, Terry and Martin have a lengthy discussion stemming from Steve Rubel&#8217;s responses to the 4Q&#8217;s.</p>
<p><strong>19:56 </strong>Terry introduces the <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>23:08 </strong>Martin closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_176_FINAL.mp3" length="23523575" type="audio/mpeg" />
		<itunes:duration>24:28</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about PR and advertising based on their interview with Steve Rubel.

00:26 Terry opens the show.

01:27 Dave introduces this week's 4Q segment with Edelman's Steve Rubel.

05:52 Dave, Terry and Martin have a lengthy discussion stemming from Steve Rubel's responses to the 4Q's.

19:56 Terry introduces the -30- segment.

23:08 Martin closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #175 &#8211; Wednesday, October 21, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 05:30:12 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Alan Chumley]]></category>
		<category><![CDATA[ccprf]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[PR measurement]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[PROOPH PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=678</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman interview Alan Chumley and discuss PR measurement. 00:28 Terry opens the show. 00:40 Dave [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> interview Alan Chumley and discuss PR measurement.</p>
<p><strong>00:28</strong> Terry opens the show.</p>
<p><strong>00:40</strong> Dave introduces this week&#8217;s topic: PR measurement.</p>
<p><strong>00:45 </strong>Dave recently sat down with his friend and former colleague, <a href="http://twitter.com/alanchumley">Alan Chumley</a> of <a href="http://www.prooph.ca/">PROOPH PR</a>, to discuss measurement.  Note:  Alan will be speaking at a <a href="http://alanchumley.wordpress.com/2009/09/25/cdn-council-of-pr-firms-measurement-event-oct-21/">CCPRF event tonight</a>.</p>
<p><strong>02:01</strong> Dave introduces 4Q&#8217;s with Alan Chumley.</p>
<p><strong>07:42 </strong>Dave, Terry and Martin give us an idea of what their measurement wishlist, as it relates to PR outcomes, might look like.</p>
<p><strong>28:39 </strong>Martin introduces this week&#8217;s<a href="http://en.wikipedia.org/wiki/-30-"> -30-</a> segment.</p>
<p><strong>31:42 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_175_FINAL.mp3" length="32105904" type="audio/mpeg" />
		<itunes:duration>33:25</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman interview Alan Chumley and discuss PR measurement.

00:28 Terry opens the show.

00:40 Dave introduces this week's topic: PR measurement.

00:45 Dave recently sat down with his friend and former colleague, Alan Chumley of PROOPH PR, to discuss measurement.  Note:  Alan will be speaking at a CCPRF event tonight.

02:01 Dave introduces 4Q's with Alan Chumley.

07:42 Dave, Terry and Martin give us an idea of what their measurement wishlist, as it relates to PR outcomes, might look like.

28:39 Martin introduces this week's -30- segment.

31:42 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, PR, Shownotes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #174 &#8211; Wednesday, October 14, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/13/inside-pr-174-wednesday-october-14-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/13/inside-pr-174-wednesday-october-14-2009/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 16:30:30 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[@inside_pr]]></category>
		<category><![CDATA[blogger relations]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Federal Trade Commission]]></category>
		<category><![CDATA[FTC]]></category>
		<category><![CDATA[jody koehler]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Sallie Goetsch]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=673</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss the recent guideline changes by the FTC regarding bloggers. 00:25 Terry opens the [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> discuss the recent guideline changes by the FTC regarding bloggers.</p>
<p><strong>00:25 </strong>Terry opens the show.</p>
<p><strong>00:52 </strong>Terry gives a shout-out to <a href="http://www.podcastasylum.com/index.php">Sallie Goetsch</a> and <a href="http://twitter.com/JodyKoehler">Jody Koehler</a> for their recent comments.</p>
<p><strong>01:24</strong> Martin introduces this week&#8217;s topic: <a href="http://www.ftc.gov/">The Federal Trade Commission (FTC)</a> recently <a href="http://martinspalette.blogspot.com/2009/10/to-tell-or-not-to-tell.html">changed some rules regarding bloggers.</a></p>
<p><strong>10:53 </strong>Producer&#8217;s Note: The IPR episode Martin is referring to is <a href="http://www.insidepr.ca/index.php/2009/04/29/inside-pr-161-wednesday-april-29-2009/">#161</a>.</p>
<p><strong>19:49 </strong>Martin introduces this week&#8217;s <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>22:27 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/13/inside-pr-174-wednesday-october-14-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_174_FINAL.mp3" length="22903995" type="audio/mpeg" />
		<itunes:duration>23:49</itunes:duration>
		<itunes:subtitle>This week on Inside PR Terry, Dave and Martin discuss the recent guideline changes by the FTC regarding bloggers.</itunes:subtitle>
		<itunes:summary>This week on Inside PR Terry, Dave and Martin discuss the recent guideline changes by the FTC regarding bloggers.</itunes:summary>
		<itunes:keywords>30, Inside PR, Media relations, News, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #173 &#8211; Wednesday, October 7, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/06/inside-pr-173-wednesday-october-7-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/06/inside-pr-173-wednesday-october-7-2009/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 14:00:46 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[@inside_pr]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=665</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss the future of media relations as social media continues to grow. 00:25 Terry [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss the future of media relations as social media continues to grow.</p>
<p><strong>00:25 </strong>Terry opens the show.</p>
<p><strong>01:34 </strong>Terry opens a discussion about the relationship between media relations and social media within the PR industry.</p>
<p><strong>23:01 </strong>Terry introduces this week&#8217;s<a href="http://en.wikipedia.org/wiki/%E2%80%9330%E2%80%93"> -30-</a> segment.</p>
<p><strong>25:52 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/06/inside-pr-173-wednesday-october-7-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_173_FINAL.mp3" length="26027180" type="audio/mpeg" />
		<itunes:duration>27:07</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss the future of media relations as social media continues to grow.

00:25 Terry opens the show.

01:34 Terry opens a discussion about the relationship between media relations and social media within the PR industry.

23:01 Terry introduces this week's -30- segment.

25:52 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Agency Life, Inside PR, Media relations, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #172 &#8211; Wednesday, September 30, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 13:00:40 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Six Pixels of Separation]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twist Image]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=655</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Mitch Joel and wrap up the [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss topics brought up in their interview with <a href="http://twitter.com/MitchJoel">Mitch Joel</a> and wrap up the show with their new segment &#8220;30.&#8221;</p>
<p><strong>00:24 </strong>Martin opens the show.</p>
<p><strong>00:37</strong> Terry introduces the 4Qs segment with <a href="http://www.twistimage.com/blog/">Mitch Joel</a>, author of<a href="http://www.twistimage.com/book/"> &#8220;Six Pixels of Separation.&#8221;</a></p>
<p><strong>12:56 </strong>Martin, Terry and Dave have a discussion based on some of the topics brought up in their Mitch Joel interview.</p>
<p><strong>23:56 </strong>Martin introduces this week&#8217;s edition of &#8220;30.&#8221;</p>
<p><strong>26:20 </strong> Terry closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_172_FINAL.mp3" length="26514332" type="audio/mpeg" />
		<itunes:duration>27:35</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Mitch Joel and wrap up the show with their new segment "30."

00:24 Martin opens the show.

00:37 Terry introduces the 4Qs segment with Mitch Joel, author of "Six Pixels of Separation."

12:56 Martin, Terry and Dave have a discussion based on some of the topics brought up in their Mitch Joel interview.

23:56 Martin introduces this week's edition of "30."

26:20  Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #171 &#8211; Wednesday, September 23, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 14:05:47 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Shel Israel]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Third Tuesday]]></category>
		<category><![CDATA[Twitterville]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=650</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Shel Israel and [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jone</a>s and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss topics brought up in their interview with <a href="http://redcouch.typepad.com/">Shel Israel</a> and wrap up the show with their new segment &#8220;30.&#8221;</p>
<p><strong>00:27 </strong>Dave opens the show.</p>
<p><strong>01:03 </strong>Martin introduces the interview he did with <a href="http://twitter.com/shelisrael">Shel Israel</a> at <a href="http://www.meetup.com/third-tuesday-toronto/">Third Tuesday Toronto</a>.</p>
<p><strong>05:03</strong> The guys discuss Shel&#8217;s interview at length and talk about how much social media might be too much in client PR projects.</p>
<p><strong>21:28</strong> Dave introduces this week&#8217;s edition of &#8220;30.&#8221;</p>
<p><strong>23:52 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_171_FINAL.mp3" length="24267698" type="audio/mpeg" />
		<itunes:duration>25:17</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Shel Israel and wrap up the show with their new segment "30."

00:27 Dave opens the show.

01:03 Martin introduces the interview he did with Shel Israel at Third Tuesday Toronto.

05:03 The guys discuss Shel's interview at length and talk about how much social media might be too much in client PR projects.

21:28 Dave introduces this week's edition of "30."

23:52 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #170 &#8211; Wednesday, September 16, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/09/16/inside-pr-170-wednesday-september-16-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/09/16/inside-pr-170-wednesday-september-16-2009/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 18:32:42 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[@inside_pr]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[IPR]]></category>
		<category><![CDATA[Louise Armstrong]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[Palette PR]]></category>
		<category><![CDATA[podcasting]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Shel Israel]]></category>
		<category><![CDATA[Six Pixels of Separation]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Third Tuesday]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitterville]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=640</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman welcome each other back after their summer hiatus and discuss [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> welcome each other back after their summer hiatus and discuss the new direction Inside PR is going.</p>
<p><strong>00:34 </strong>Terry opens the show.</p>
<p><strong>00:53 </strong>Terry, Dave and Martin talk about what they&#8217;ve been up to over the summer and the new IPR.</p>
<p><strong>03:57 </strong>Terry tells us that IPR is now on <a href="http://twitter.com/">Twitter</a>:  <a href="http://twitter.com/inside_pr">@inside_pr</a></p>
<p><strong>07:44 </strong>Dave mentions that an interview with <a href="http://redcouch.typepad.com/">Shel Israel</a> will likely be recorded this week at <a href="http://www.meetup.com/third-tuesday-toronto/">Third Tuesday Toronto</a> and featured on IPR.</p>
<p><strong>Note: </strong>Shel Isreal is currently on a cross-Canada book launch for his new book <a href="http://redcouch.typepad.com/weblog/twitterville.html">&#8220;Twitterville.&#8221;</a></p>
<p><strong>08:18 </strong>Martin talks about a  new segment on IPR called &#8220;30.&#8221;</p>
<p><strong>09:31 </strong>Dave discusses the interview format for IPR.</p>
<p><strong>10:39 </strong>Terry tells us that <a href="http://www.twistimage.com/blog/">Mitch Joel</a>, who recently authored the book <a href="http://www.twistimage.com/book/">&#8220;Six Pixels of Separation,&#8221;</a> has agreed to an interview for the show.</p>
<p><strong>12:45 </strong>Terry mentions one last potential interview- <a href="http://www.twistimage.com/book/">Louise Armstrong</a>, Martin&#8217;s business partner at <a href="http://www.palettepr.com/index.html">Palette PR.</a></p>
<p><strong>16:38</strong> Terry introduces the first &#8220;30.&#8221;</p>
<p><strong>21:59 </strong> Terry closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/09/16/inside-pr-170-wednesday-september-16-2009/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_170_FINAL.mp3" length="21969758" type="audio/mpeg" />
		<itunes:duration>22:53</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman welcome each other back after their summer hiatus and discuss the new direction Inside PR is going.

00:34 Terry opens the show.

00:53 Terry, Dave and Martin talk about what they've been up to over the summer and the new IPR.

03:57 Terry tells us that IPR is now on Twitter:  @inside_pr

07:44 Dave mentions that an interview with Shel Israel will likely be recorded this week at Third Tuesday Toronto and featured on IPR.

Note: Shel Isreal is currently on a cross-Canada book launch for his new book "Twitterville."

08:18 Martin talks about a  new segment on IPR called "30."

09:31 Dave discusses the interview format for IPR.

10:39 Terry tells us that Mitch Joel, who recently authored the book "Six Pixels of Separation," has agreed to an interview for the show.

12:45 Terry mentions one last potential interview- Louise Armstrong, Martin's business partner at Palette PR.

16:38 Terry introduces the first "30."

21:59  Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, Inside PR, News, PR, Show Notes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
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