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	<title>Inside PR &#187; 4Qs</title>
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	<description>Exploring the state of public relations</description>
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	<copyright>2006-2009 </copyright>
	<managingEditor>insideprcomments@gmail.com (Gini Dietrich, Joseph Thornley, Martin Waxman)</managingEditor>
	<webMaster>insideprcomments@gmail.com (Gini Dietrich, Joseph Thornley, Martin Waxman)</webMaster>
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	<itunes:subtitle></itunes:subtitle>
	<itunes:summary>Welcome to Inside PR. In these weekly podcasts originating from Toronto, Ottawa and Chicago, Gini Dietrich of Arment Dietrich, Joseph Thornley of of Thornley Fallis Group and Martin Waxman of energi PR explore deep inside the world of public relations and social media. If you&#039;re a business communicator, or even if you&#039;re in another field but understand that reputation and communications make and break organizations, listen to Inside PR.</itunes:summary>
	<itunes:keywords></itunes:keywords>
	<itunes:category text="Business">
		<itunes:category text="Management &#38; Marketing" />
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	<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
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		<itunes:name>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:name>
		<itunes:email>insideprcomments@gmail.com</itunes:email>
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		<item>
		<title>Inside PR #197 &#8211; Wednesday, March 24, 2010</title>
		<link>http://www.insidepr.ca/index.php/2010/03/24/inside-pr-197-wednesday-march-24-2010/</link>
		<comments>http://www.insidepr.ca/index.php/2010/03/24/inside-pr-197-wednesday-march-24-2010/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 16:44:52 +0000</pubDate>
		<dc:creator>Terry</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ann Lamanes]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Robert Scoble]]></category>
		<category><![CDATA[South by Southwest]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=772</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR, Terry and Martin welcome listener comments and discuss Martin&#8217;s trip to SXSW. 00:29 Terry opens the show. 01:14 [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR, <a href="twitter.com/terryfallis">Terry</a> and <a href="twitter.com/martinwaxman">Martin </a>welcome listener comments and discuss Martin&#8217;s trip to SXSW.</p>
<p><strong>00:29 </strong>Terry opens the show.</p>
<p><strong>01:14 </strong>Terry welcomes a comment from <a href="http://annlamanes.blogspot.com/">Ann Lamanes.</a></p>
<p><strong>03:26 </strong>Martin talks about his experiences at <a href="http://www.sxsw.com/">South By Southwest</a>.</p>
<p><strong>16:30 </strong>Martin introduces his 4Q&#8217;s with <a href="http://twitter.com/scobleizer">Robert Scoble</a>.</p>
<p><strong>25:27 </strong>Terry kicks off the -30- segment.</p>
<p><strong>28:33 </strong>Martin closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<itunes:duration>29:47</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Martin welcome listener comments and discuss Martin's trip to SXSW.

00:29 Terry opens the show.

01:14 Terry welcomes a comment from Ann Lamanes.

03:26 Martin talks about his experiences at South By Southwest.

16:30 Martin introduces his 4Q's with Robert Scoble.

25:27 Terry kicks off the -30- segment.

28:33 Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Comments, Inside PR, News, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #181 &#8211; Wednesday, December 2, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 05:15:03 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[Media relations]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[canadian podcasting]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[For Immediate Release]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Shel Holtz]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=708</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a>on Twitter.</p>
<p>This week on Inside PR <a href="terryfallis.com">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about the definition of PR based on their interview with <a href="http://blog.holtz.com/">Shel Holtz</a>.</p>
<p><strong>00:27</strong> Terry opens the show.</p>
<p><strong>01:58</strong> Terry introduces 4Q&#8217;s with <a href="http://blog.holtz.com/">Shel Holtz</a> of <a href="http://www.forimmediaterelease.biz/">For Immediate Release</a>.</p>
<p><strong>06:23</strong> The guys begin a discussion stemming from Shel&#8217;s definition of PR.</p>
<p><strong>18:19 </strong>Dave introduces the -30- segment.</p>
<p><strong>22:28</strong> Dave closes the show.</p>
<p>Our theme music was created by <a href="http://www.fortheloveofrecords.com/">Damon de Szegheo</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/12/02/inside-pr-181-wednesday-december-2-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<itunes:duration>22:19</itunes:duration>
		<itunes:subtitle>This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with Shel Holtz.</itunes:subtitle>
		<itunes:summary>This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about the definition of PR based on their interview with Shel Holtz.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, Media relations, PR, Show Notes, canadian podcasting, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #177 &#8211; Wednesday, November 4, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 05:15:20 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[H1N1]]></category>
		<category><![CDATA[Louise Armstrong]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Palette PR]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=686</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about etiquette in public relations based on their interview with <a href="http://www.acallforclass.blogspot.com/">Louise Armstrong</a>.</p>
<p><strong>00:26 </strong>Terry opens the show.</p>
<p><strong>01:08 </strong>Martin talks about this week&#8217;s 4Q&#8217;s with <a href="http://twitter.com/TorontoLouise">Louise Armstrong</a>, co-founder of <a href="http://www.palettepr.com/">Palette PR</a>.</p>
<p><strong>02:09 </strong>Terry and Martin have a brief discussion about issues management regarding the <a href="http://www.phac-aspc.gc.ca/alert-alerte/h1n1/index-eng.php">H1N1 flu virus</a>.</p>
<p><strong>08:38 </strong>Martin and Terry discuss the importance of etiquette in the practice of PR based on their interview with Louise.</p>
<p><strong>19:04 </strong>Terry kicks off this week&#8217;s <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>21:09 </strong>Martin closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/11/04/inside-pr-177-wednesday-november-4-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_177_FINAL.mp3" length="21559992" type="audio/mpeg" />
		<itunes:duration>22:25</itunes:duration>
		<itunes:subtitle>This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise Armstrong.</itunes:subtitle>
		<itunes:summary>This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise Armstrong.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #176 &#8211; Wednesday, October 28, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 17:39:28 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Edelman]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Steve Rubel]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=682</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about PR and advertising based on their interview with Steve [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> have an in-depth discussion about PR and advertising based on their interview with <a href="http://twitter.com/steverubel">Steve Rubel.</a></p>
<p><strong>00:26 </strong>Terry opens the show.</p>
<p><strong>01:27 </strong>Dave introduces this week&#8217;s 4Q segment with <a href="http://www.edelman.com/">Edelman&#8217;s</a> <a href="http://www.steverubel.com/">Steve Rubel</a>.</p>
<p><strong>05:52 </strong>Dave, Terry and Martin have a lengthy discussion stemming from Steve Rubel&#8217;s responses to the 4Q&#8217;s.</p>
<p><strong>19:56 </strong>Terry introduces the <a href="http://en.wikipedia.org/wiki/-30-">-30-</a> segment.</p>
<p><strong>23:08 </strong>Martin closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/28/inside-pr-176-wednesday-october-28-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_176_FINAL.mp3" length="23523575" type="audio/mpeg" />
		<itunes:duration>24:28</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman have an in-depth discussion about PR and advertising based on their interview with Steve Rubel.

00:26 Terry opens the show.

01:27 Dave introduces this week's 4Q segment with Edelman's Steve Rubel.

05:52 Dave, Terry and Martin have a lengthy discussion stemming from Steve Rubel's responses to the 4Q's.

19:56 Terry introduces the -30- segment.

23:08 Martin closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #175 &#8211; Wednesday, October 21, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 05:30:12 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Shownotes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Alan Chumley]]></category>
		<category><![CDATA[ccprf]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[PR measurement]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[PROOPH PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Terry Fallis]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=678</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman interview Alan Chumley and discuss PR measurement. 00:28 Terry opens the show. 00:40 Dave [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://www.martinspalette.blogspot.com/">Martin Waxman</a> interview Alan Chumley and discuss PR measurement.</p>
<p><strong>00:28</strong> Terry opens the show.</p>
<p><strong>00:40</strong> Dave introduces this week&#8217;s topic: PR measurement.</p>
<p><strong>00:45 </strong>Dave recently sat down with his friend and former colleague, <a href="http://twitter.com/alanchumley">Alan Chumley</a> of <a href="http://www.prooph.ca/">PROOPH PR</a>, to discuss measurement.  Note:  Alan will be speaking at a <a href="http://alanchumley.wordpress.com/2009/09/25/cdn-council-of-pr-firms-measurement-event-oct-21/">CCPRF event tonight</a>.</p>
<p><strong>02:01</strong> Dave introduces 4Q&#8217;s with Alan Chumley.</p>
<p><strong>07:42 </strong>Dave, Terry and Martin give us an idea of what their measurement wishlist, as it relates to PR outcomes, might look like.</p>
<p><strong>28:39 </strong>Martin introduces this week&#8217;s<a href="http://en.wikipedia.org/wiki/-30-"> -30-</a> segment.</p>
<p><strong>31:42 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/10/21/inside-pr-175-wednesday-october-21-2009/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_175_FINAL.mp3" length="32105904" type="audio/mpeg" />
		<itunes:duration>33:25</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman interview Alan Chumley and discuss PR measurement.

00:28 Terry opens the show.

00:40 Dave introduces this week's topic: PR measurement.

00:45 Dave recently sat down with his friend and former colleague, Alan Chumley of PROOPH PR, to discuss measurement.  Note:  Alan will be speaking at a CCPRF event tonight.

02:01 Dave introduces 4Q's with Alan Chumley.

07:42 Dave, Terry and Martin give us an idea of what their measurement wishlist, as it relates to PR outcomes, might look like.

28:39 Martin introduces this week's -30- segment.

31:42 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Inside PR, PR, Shownotes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #172 &#8211; Wednesday, September 30, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 13:00:40 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Six Pixels of Separation]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Twist Image]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=655</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Mitch Joel and wrap up the [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jones</a> and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss topics brought up in their interview with <a href="http://twitter.com/MitchJoel">Mitch Joel</a> and wrap up the show with their new segment &#8220;30.&#8221;</p>
<p><strong>00:24 </strong>Martin opens the show.</p>
<p><strong>00:37</strong> Terry introduces the 4Qs segment with <a href="http://www.twistimage.com/blog/">Mitch Joel</a>, author of<a href="http://www.twistimage.com/book/"> &#8220;Six Pixels of Separation.&#8221;</a></p>
<p><strong>12:56 </strong>Martin, Terry and Dave have a discussion based on some of the topics brought up in their Mitch Joel interview.</p>
<p><strong>23:56 </strong>Martin introduces this week&#8217;s edition of &#8220;30.&#8221;</p>
<p><strong>26:20 </strong> Terry closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/09/30/inside-pr-172-wednesday-september-30-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_172_FINAL.mp3" length="26514332" type="audio/mpeg" />
		<itunes:duration>27:35</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Mitch Joel and wrap up the show with their new segment "30."

00:24 Martin opens the show.

00:37 Terry introduces the 4Qs segment with Mitch Joel, author of "Six Pixels of Separation."

12:56 Martin, Terry and Dave have a discussion based on some of the topics brought up in their Mitch Joel interview.

23:56 Martin introduces this week's edition of "30."

26:20  Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
	</item>
		<item>
		<title>Inside PR #171 &#8211; Wednesday, September 23, 2009</title>
		<link>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/</link>
		<comments>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 14:05:47 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[30]]></category>
		<category><![CDATA[4Qs]]></category>
		<category><![CDATA[Agency Life]]></category>
		<category><![CDATA[Inside PR]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Show Notes]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[David Jones]]></category>
		<category><![CDATA[Martin Waxman]]></category>
		<category><![CDATA[PR podcast]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[public relations podcast]]></category>
		<category><![CDATA[Shel Israel]]></category>
		<category><![CDATA[Terry Fallis]]></category>
		<category><![CDATA[Third Tuesday]]></category>
		<category><![CDATA[Twitterville]]></category>

		<guid isPermaLink="false">http://www.insidepr.ca/?p=650</guid>
		<description><![CDATA[Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter. This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Shel Israel and [...]]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us <a href="http://twitter.com/inside_pr">@inside_pr</a> on Twitter.</p>
<p>This week on Inside PR <a href="http://terryfallis.com/">Terry Fallis</a>, <a href="http://davejones.ca/">David Jone</a>s and <a href="http://martinspalette.blogspot.com/">Martin Waxman</a> discuss topics brought up in their interview with <a href="http://redcouch.typepad.com/">Shel Israel</a> and wrap up the show with their new segment &#8220;30.&#8221;</p>
<p><strong>00:27 </strong>Dave opens the show.</p>
<p><strong>01:03 </strong>Martin introduces the interview he did with <a href="http://twitter.com/shelisrael">Shel Israel</a> at <a href="http://www.meetup.com/third-tuesday-toronto/">Third Tuesday Toronto</a>.</p>
<p><strong>05:03</strong> The guys discuss Shel&#8217;s interview at length and talk about how much social media might be too much in client PR projects.</p>
<p><strong>21:28</strong> Dave introduces this week&#8217;s edition of &#8220;30.&#8221;</p>
<p><strong>23:52 </strong>Dave closes the show.</p>
<p>Our theme music is <a href="http://www.podsafeaudio.com/jamroom/bands/269/">Streetwalker by Cjacks</a> and is courtesy of the <a href="http://music.podshow.com/">Podsafe Music Network</a>; <a href="http://www.rogerdey.com/">Roger Dey</a> is our announcer.</p>
<p>This week’s episode was produced by <a href="http://www.linkedin.com/pub/sarah-laister/a/507/35b">Sarah Laister</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.insidepr.ca/index.php/2009/09/22/inside-pr-171-wednesday-september-23-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
			<enclosure url="http://media.libsyn.com/media/prworks/IPR_171_FINAL.mp3" length="24267698" type="audio/mpeg" />
		<itunes:duration>25:17</itunes:duration>
		<itunes:subtitle>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR ...</itunes:subtitle>
		<itunes:summary>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Shel Israel and wrap up the show with their new segment "30."

00:27 Dave opens the show.

01:03 Martin introduces the interview he did with Shel Israel at Third Tuesday Toronto.

05:03 The guys discuss Shel's interview at length and talk about how much social media might be too much in client PR projects.

21:28 Dave introduces this week's edition of "30."

23:52 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.</itunes:summary>
		<itunes:keywords>30, 4Qs, Agency Life, Inside PR, PR, Show Notes, social media</itunes:keywords>
		<itunes:author>Gini Dietrich, Joseph Thornley, Martin Waxman</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>no</itunes:block>
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