Inside PR 2.39 [21:27m]: Play Now | Play in Popup | Download

We’re trying something new starting this week. Rather than give you the time sections of the podcast, we’re taking a cue from NPR and writing an accompanying blog post with each podcast.

So here we are…on our 39th (can that be right??) episode of Inside PR. This week we answer a bunch of questions from our listeners and we touch on the crisis in Egypt.

Shel Holtz sends in an audio question (we love him!) and Guy Skipworth asks about former employees having online relationships with your clients after they leave your agency. You can listen to our discussion about both in the podcast.

Long-time listener Danny Starr says,

“Just catching up on old episodes and the discussion on “making” viral video was really good. One thing that I think needs to be pointed out about viral video is that you never know what’s going to hit it big… and while there are things you can do like capture something funny or unexpected in the footage, I think that anyone setting out to achieve the result of having a video go viral – and we need to be clear that viral is a result, not really a strategy – needs to be putting up many different things.”

The thing is, Danny, we agree with you. In fact, at Arment Dietrich, when we get a call about making a viral video, we always joke internally that we’ll create the video the client wants and then have two guys kicking each other in the nuts so it does go viral. Not really a strategy, but we’re certain it would work! And yes, I say “nuts” in the recording.

And, while we don’t spend much time talking about what’s going on in Egypt, we do ask (and answer) an important question, “Is Internet use a human right?”

Hope you enjoy this week’s Inside PR!

And tell us…what do you think of the new format? Do you have other comments? Send us an email or an audio comment to insideprcomments@gmail.com, join the Inside PR Facebook group, leave us a comment here, or message us @inside_pr on Twitter. Or connect with Martin Waxman, Joe Thornley, and me on Twitter.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

 Inside PR 2.21 [35:34m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin,  Gini and Joe start the first show of the fall season with a discussion about various newsworthy and interesting topics.

0:26 Martin opens the show.

2:37 Joe brings up the incident where Air Canada damaged the wheel chair of a young boy and how Air Canada did not respond to it on Twitter. However, they have been making progress with @actoptier.

4:02 Martin shares a listener comment from Sharrilynne  Starkie. She agreed with all the advice Martin, Gini and Joe gave students but wanted to suggest another RSS reader, BlogBridge.

4:38 Martin kicks off the first episode of the fall with several news items and topics of discussion.

5:28 Gini starts off with the first item: Interviewees should always have questions for the interviewer. She suggests checking out John Heaney’s video about how to ask questions in an interview.

8:08 Gini shares the second topic: Should we use time on a plane to work or relax? She references Craig Jarrow’s 8 Ways to get Work Done on a Plane.

10:40 Gini brings up her last topic: Are we having natural conversations?

15:30 Joe shares his three topics. The first is anonymity in comments, inspired by an incident in PEI that led CBC to ban anonymous comments and require commenters to sign up before they can post one.

18:48 Joe shares his second topic: did social media kill RSS? He talks about a Neiman Labs blog post that discusses the debate.

21:20 Joe’s last topic: Does social intent determine if social networking tools succeed or fail? Fred Wilson thinks so.

24:08 Joe adds one last news worthy topic: Cranky Geeks is shutting down.

26:42 Martin jumps in with a few news worthy topics of his own. This first being about BCE’s purchase of CTV.

31:07 Martin shares his last topic: There is a social media learning curve.

32:37 Joe wants to know if you are using the new Twitter, how are you using it?

34:28 Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

 Standard Podcast [29:50m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin, Terry and Dave discuss a recent Globe & Mail interview with Fleishman-Hillard CEO Dave Senay.

00:27 Terry opens the show.

01:46 Dave kicks off the discussion about Dave Senay’s interview and his comments on the state of public relations today.

24:00 Terry wraps up discussion about the interview.

25:11 Terry introduces the -30- segment and thanks Sarah Laister for all her contributions to Inside PR.

27:21 Martin gives three tips to students and new PR grads about reaching out to professionals.

29:46 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

 Standard Podcast [29:47m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Martin welcome listener comments and discuss Martin’s trip to SXSW.

00:29 Terry opens the show.

01:14 Terry welcomes a comment from Ann Lamanes.

03:26 Martin talks about his experiences at South By Southwest.

16:30 Martin introduces his 4Q’s with Robert Scoble.

25:27 Terry kicks off the -30- segment.

28:33 Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [26:09m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Dave welcome listener comments and discuss the current state of Twitter.

00:27 Dave opens the show.

01:19 Dave welcomes listener comments from Danny Starr and Eric Portelance.

03:02 Terry reminds us that Martin is at South by Southwest, which leads to a discussion about the value of the conference.

09:13  Terry introduces this week’s topic: the current state of Twitter, based on research from Barracuda Labs.

22:17 Terry kicks off the -30- segment.

24:55 Terry wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [30:13m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the TTC’s use of social media.

00:29 Terry opens the show.

00:40 Terry reminds us that Podcamp Toronto is coming up on February 20th & 21st at Ryerson University.  Terry, Dave and Martin will be there recording Inside PR live at 10:30 and 11:15 on Saturday morning!

01:50 Terry welcomes a comment from Jason Bedard.

02:58 Terry introduces a comment left on the blog from Dagan Henderson.

04:08 Martin reads a comment from Josh Turner which leads to this week’s topic:  the Toronto Transit Commission’s (TTC) use of social media.

24:03 Terry starts the -30- segment.

28:47 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [20:45m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry, Dave and Martin discuss the decline of blogging amongst young adults.

00:31 Terry opens the show.

1:00 Announcements:  Third Tuesday is coming up on Feb. 23 at the Berkeley Heritage Event Venue with Mitch Joel!  Also, Joe Thornley’s new vidcast, SocialMediators, launched this week. Check it out!

02:44 Martin reminds us that Inside PR will be recording live at Podcamp 2010.

03:04 Terry opens a discussion stemming from an article he read about the decline of blogging amongst young adults.

14:20 Martin starts the -30- segment.

19:11 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [27:11m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis and Martin Waxman talk about Podcamp Toronto 2010 and the ever-expanding world of social media.

00:29 Terry opens the show.

03:41 Terry mentions that Podcamp Toronto 2010 is coming up on February 20th at Ryerson University.

13:06 The guys give us some highlights of this year’s Podcamp.

16:39 IPR will be recording live at Podcamp again this year!

22:01 Martin kicks off the -30- segment.

26:02 Martin closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [29:48m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pron Twitter.

This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the future of Canadian print media.

00:27 Terry opens the show.

00:58 Terry introduces a comment from Will Knott.

04:19 Martin talks about some recent news revolving around Canadian media, which leads into this week’s topic: What does the future hold for print media in Canada?

17:42 Terry focuses the discussion on how the changes in print media are going to affect media relations for PR professionals.

24:55 Terry kicks off the -30- segment.

27:48 Dave closes the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

 Standard Podcast [31:08m]: Play Now | Play in Popup | Download

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis and Martin Waxman discuss the top ten Web trends predicted for 2010.

00:28 Terry opens the show.

01:54 Martin introduces this week’s topic: The top ten Web trends for 2010, according to Pete Cashmore.

27:50  Terry introduces this week’s -30- segment.

29:57 Martin wraps up the show.

Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.

This week’s episode was produced by Sarah Laister.