Inside PR 2.14 – Wednesday, July 28, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin Joe and Gini discuss old PR vs. new PR and the launch of a new iPad application.

0:30 Martin opens the show.

2:35 Martin shares listener comments with us. The first from Donna Papacosta about a survey she’s doing on podcasting. The second is a question from Jody Koehler. Jody asks “can a person advise on new PR without knowing old PR?”

3:37 Joe explains why he doesn’t think so.

4:48 Gini talks about the difference between PR 1.0 and PR 2.0.

7:13 Joe mentions that understanding how communities are formed and developed is key to understanding social media. Having a background or understanding in social sciences, psychology, anthropology and political science can help.

12:14 Martin introduces the next topic: the launch of FlipBoard for the iPad.

16:00 Martin mentions that Reeder for iPad has changed the way he views RSS feeds.

20:34 Martin closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

Inside PR 2.13 – Wednesday, July 21, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin Joe and Gini keep it short and sweet and discuss pitches and tweets.

0:28 Martin opens the show.

3:25 Martin shares a listener “comment” with us.

4:45 Joe tells us a little more about the pitch.

8:41 Joe brings up another point in the pitch and wonders if we should follow up with reporters to find out why they’re not interested.

10:34 Martin introduces the next topic: To tweet or not to tweet on behalf of clients? That is the question.

11:18 Martin shares his agency’s policy about tweeting.

16:20 Martin closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

Inside PR 2.12 – Wednesday, July 14, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin Joe and Gini discuss weddings, comedy and why people don’t like Twitter.

0:28 Martin opens the show.

1:50 Martin tells us where he was last week

5:20 Martin, Gini and Joe share an audio comment from Bob LeDrew.

10:50 Gini talks about the resistance to change and to new technology in our industry.

11:59 Gini brings up Ivor Tossell’s recent Globe and Mail article, Why so many love to hate Twitter. Martin, Gini and Joe discuss.

19:28 Martin wraps up the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

Inside PR 2.11 – Wednesday, July 7, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR,  Joe and Gini discuss the rising popularity of social media monitoring tools and whether the internet really is over.

0:28 Joe opens the show.

1:50 Joe talks about the summer slowdown.

6:12 Joe asks Inside PR listeners if summers are slower at their workplace and what they do to manage the lighter workload while keeping morale high.

7:10 Joe talks about the show’s first topic: Sysomos’ recent acquisition by Marketwire. He mentions a recent post by Dave Fleet about other social media monitoring tool acquisitions over the past year.

8:30 Gini talks about the various social media monitoring tools her business uses.

10:10 Joe shares his favourite social media monitoring tools.

17:12 Gini talks about Prince’s outrageous comment “The internet is over”.

21:45 Joe wraps up the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.