{"id":1674,"date":"2011-10-28T13:38:05","date_gmt":"2011-10-28T17:38:05","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=1674"},"modified":"2011-10-28T13:38:05","modified_gmt":"2011-10-28T17:38:05","slug":"inside-pr-2-74-on-the-road-with-on-the-record-online","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2011\/10\/28\/inside-pr-2-74-on-the-road-with-on-the-record-online\/","title":{"rendered":"Inside PR 2.74: On the road with On the Record Online"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_6167\"><audio class=\"wp-audio-shortcode\" id=\"audio-1674-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/traffic.libsyn.com\/prworks\/IP_274_FINAL.mp3?_=1\" \/><a href=\"http:\/\/traffic.libsyn.com\/prworks\/IP_274_FINAL.mp3\">http:\/\/traffic.libsyn.com\/prworks\/IP_274_FINAL.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D1674\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>[display_podcast]<\/p>\n<p>We\u2019re on the trade show of <a href=\"http:\/\/www.prsa.org\/Conferences\/InternationalConference\/\" target=\"_blank\">PRSA International Conference<\/a> in Orlando talking with <a href=\"http:\/\/twitter.com\/ericschwartzman\" target=\"_blank\">Eric Schwartzman<\/a> \u2013 on a special joint episode with <a href=\"http:\/\/ontherecordpodcast.com\/pr\/otro\/default.aspx\" target=\"_blank\">On the Record Online<\/a> and Inside PR.<\/p>\n<p>Like us, Eric also records his podcasts over Skype but prefers face to face interviews when he can. And he\u2019s a veteran, who started in April 2005, just after <a href=\"http:\/\/www.forimmediaterelease.biz\/\" target=\"_blank\">For Immediate Release<\/a> and around the same time <a href=\"http:\/\/twitter.com\/terryfallis\" target=\"_blank\">Terry Fallis<\/a> and <a href=\"http:\/\/twitter.com\/doctorjones\" target=\"_blank\">David Jones<\/a> began Inside PR.<\/p>\n<p>Gini, Joe, Eric and I discuss the state of podcasting and Eric talks about his approach:<\/p>\n<p>&#8211; He\u2019s feature-oriented, as opposed to news focused, so his shows have a longer shelf-life.<br \/>\n&#8211; He continues podcasting because he likes to learn and finds when there\u2019s a mic and recorder, he gets the best answers from experts.<br \/>\n&#8211; He sees which shows people love based on the stats, but doesn\u2019t chase the audience; he does what interests him.<br \/>\n&#8211; He spends a good deal of time \u2013 about eight hours per episode &#8211; preparing, conducting interviews, editing and producing, writing and publishing show notes and publishing. It is a time commitment, but he gets nearly 1,000,000 downloads a year.<\/p>\n<p>The discussion ends when a band starts up in the booth behind us.<\/p>\n<p>Do you have an idea for a topic you would like us to discuss? Send us an email or an audio comment to\u00a0<a href=\"mailto:insideprcomments@gmail.com\">insideprcomments@gmail.com<\/a>, join the\u00a0<a href=\"http:\/\/www.facebook.com\/group.php?gid=101489863251163\" target=\"_blank\">Inside PR Facebook<\/a> group, leave us a comment here, message us\u00a0<a href=\"http:\/\/twitter.com\/inside_pr\">@inside_pr<\/a> on Twitter, or connect with\u00a0<a href=\"http:\/\/twitter.com\/ginidietrich\" target=\"_blank\">Gini Dietrich<\/a>,\u00a0<a href=\"http:\/\/twitter.com\/thornley\" target=\"_blank\">Joe Thornley<\/a>, and\u00a0<a href=\"http:\/\/twitter.com\/martinwaxman\">Martin Waxman<\/a> on Twitter.<\/p>\n<p>Our theme music was created by\u00a0<a href=\"http:\/\/www.fortheloveofrecords.com\/\">Damon de Szegheo<\/a>;\u00a0<a href=\"http:\/\/www.rogerdey.com\/\">Roger Dey<\/a> is our announcer.<\/p>\n<p>This week\u2019s episode was produced by\u00a0<a href=\"http:\/\/twitter.com\/kristinesimpson\" target=\"_blank\">Kristine Simpson<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[display_podcast] We\u2019re on the trade show of PRSA International Conference in Orlando talking with Eric Schwartzman \u2013 on a special joint episode with On the Record Online and Inside PR. Like us, Eric also records &hellip;<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[26,583,206,387,950,149,27,584,574,45,952,25],"class_list":["post-1674","post","type-post","status-publish","format-standard","hentry","category-pr","tag-david-jones","tag-eric-schwartzman","tag-for-immediate-release","tag-gini-dietrich","tag-inside-pr","tag-joe-thornley","tag-martin-waxman","tag-on-the-record-online","tag-prsa-conference","tag-public-relations-podcast","tag-social-media","tag-terry-fallis"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/1674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=1674"}],"version-history":[{"count":0,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/1674\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=1674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=1674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=1674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}