{"id":258,"date":"2008-08-20T20:45:40","date_gmt":"2008-08-21T01:45:40","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=258"},"modified":"2008-08-20T20:45:40","modified_gmt":"2008-08-21T01:45:40","slug":"inside-pr-125-wednesday-august-20-2008","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2008\/08\/20\/inside-pr-125-wednesday-august-20-2008\/","title":{"rendered":"Inside PR #125 &#8211; Wednesday, August 20, 2008"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_1136\"><audio class=\"wp-audio-shortcode\" id=\"audio-258-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.libsyn.com\/media\/prworks\/IPR_125_FINALremixtag.mp3?_=1\" \/><a href=\"http:\/\/media.libsyn.com\/media\/prworks\/IPR_125_FINALremixtag.mp3\">http:\/\/media.libsyn.com\/media\/prworks\/IPR_125_FINALremixtag.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D258\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>[display_podcast]<\/p>\n<p>Comments? Send us an email at <a href=\"mailto:insideprcomments@gmail.com\">insideprcomments@gmail.com<\/a>, call us on the comment line on 206-337-0727, visit the <a href=\"http:\/\/www.blubrry.com\/insidepr\">Inside PR Blubrry site<\/a>, or leave us a comment on the <a href=\"https:\/\/www.insidepr.ca\/\">Inside PR show blog<\/a>.<\/p>\n<p>This week on Inside PR, <a href=\"http:\/\/www.prworks.ca\/\">David Jones<\/a> and <a href=\"http:\/\/julietteblog.blogspot.com\/\">Julie Rusciolelli<\/a> talk about key messages and welcome comments from <a href=\"http:\/\/www.linkedin.com\/pub\/9\/522\/149\">Nathaniel Reagan<\/a> and <a href=\"http:\/\/collegeofcontinuinged.dal.ca\/Continuing%20Technical%20Education\/\">Robert Moffat<\/a>.<\/p>\n<p><strong>Show Notes<\/strong><\/p>\n<p><strong>00:30<\/strong> Dave introduces the show.<\/p>\n<p><strong>01:56<\/strong> Dave reads a comment from <a href=\"http:\/\/www.linkedin.com\/pub\/9\/522\/149\">Nathaniel Ragan<\/a>.<\/p>\n<p><strong>04:58<\/strong> Dave reads a comment from <a href=\"http:\/\/collegeofcontinuinged.dal.ca\/Continuing%20Technical%20Education\/\">Robert Moffat<\/a>.<\/p>\n<p><strong>05:53<\/strong> Dave introduces the main topic of discussion for this Inside PR.<\/p>\n<p><strong>06:50<\/strong> Julie talks about her interview with <a href=\"http:\/\/www.tdwaterhouse.ca\/moneytalk.jsp\">Patricia Lovett-Reid<\/a> on <a href=\"http:\/\/watch.bnn.ca\/moneytalk#clip84757\">Money Talk<\/a> of <a href=\"http:\/\/watch.bnn.ca\/#clip84757\">BNN<\/a>. The interview will air August 25, 2008.<\/p>\n<p><strong>11:23<\/strong> Dave describes what a key message is.<\/p>\n<p><strong>15:13<\/strong> Dave reviews steps to writing Key Messages:<\/p>\n<p><strong>15:56<\/strong> Planning<\/p>\n<p><strong>19:05<\/strong> Assembling the facts\/proof points<\/p>\n<p><strong>20:51<\/strong> Testing the messages<\/p>\n<p><strong>22:35<\/strong> Rehearsing the conversation<\/p>\n<p><strong>27:16<\/strong> Training the spokes person on the Key Points<\/p>\n<p><strong>31:10<\/strong> Dave talks about Q&amp;A documents.<\/p>\n<p><strong>33:16<\/strong> Dave sums up the steps to writing key messages.<\/p>\n<p><strong>34:54<\/strong> Dave wraps up the show.<\/p>\n<p>Our theme music is <a href=\"http:\/\/www.podsafeaudio.com\/jamroom\/bands\/269\/\">Streetwalker by Cjacks<\/a> and is courtesy of the <a href=\"http:\/\/music.podshow.com\/\">Podsafe Music Network<\/a>; <a href=\"http:\/\/www.rogerdey.com\/\">Roger Dey<\/a> is our announcer.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[display_podcast] Comments? Send us an email at insideprcomments@gmail.com, call us on the comment line on 206-337-0727, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog. This week &hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,10,7,9,2,3],"tags":[951,26,950,29,165,167,946,43,164,44,166],"class_list":["post-258","post","type-post","status-publish","format-standard","hentry","category-comments","category-inside-pr","category-media-relations","category-political-communications","category-pr","category-show-notes","tag-comments","tag-david-jones","tag-inside-pr","tag-julie-rusciolelli","tag-key-messages","tag-nathaniel-reagan","tag-pr","tag-pr-podcast","tag-pubic-relations-podcast","tag-public-relations","tag-robert-moffat"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=258"}],"version-history":[{"count":0,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/258\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}