{"id":3588,"date":"2014-05-14T05:58:36","date_gmt":"2014-05-14T09:58:36","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=3588"},"modified":"2014-05-14T11:34:45","modified_gmt":"2014-05-14T15:34:45","slug":"inside-pr-372-mesh-conference-with-mark-evans","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2014\/05\/14\/inside-pr-372-mesh-conference-with-mark-evans\/","title":{"rendered":"Inside PR 372: Mesh Conference with Mark Evans"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_1242\"><audio class=\"wp-audio-shortcode\" id=\"audio-3588-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/traffic.libsyn.com\/prworks\/IPR_372_with_Mark_Evans_FINAL.mp3?_=1\" \/><a href=\"http:\/\/traffic.libsyn.com\/prworks\/IPR_372_with_Mark_Evans_FINAL.mp3\">http:\/\/traffic.libsyn.com\/prworks\/IPR_372_with_Mark_Evans_FINAL.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D3588\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p><a href=\"http:\/\/meshconference.com\/about-mesh\/\" target=\"_blank\">Mark Evans<\/a> is a co-founder of <a href=\"http:\/\/meshconference.com\/mesh14\/\" target=\"_blank\">mesh conference<\/a>, which is in its ninth year, and will be held in Toronto on May 27-28.<\/p>\n<p>Roving reporter, Martin Waxman, recently caught up with him.<\/p>\n<p>He began the conversation by talking about the biggest surprises Mark has seen since the conference started.<\/p>\n<p>And, as a former journalist, Martin wanted to know what&#8217;s been the biggest change in media since he was writing, and why pitches from PR professionals are still terrible.<\/p>\n<p>Mark handles the latter question extremely well, while providing some great feedback on the things PR pros should consider, even with the immense amount of pressure we face from clients.<\/p>\n<p>They talk about the media stream at mesh, which is the brain child and passion of <a href=\"https:\/\/twitter.com\/mathewi\" target=\"_blank\">Matthew Ingram<\/a>, about the trend toward the\u00a0<em>new<\/em>\u00a0media companies introducing newswires to capture citizen journalists, and the y talk about the conference.<\/p>\n<p>What&#8217;s most interesting (as I listened to the interview) is Mark&#8217;s take on <a href=\"http:\/\/meshconference.com\/mesh14\/speakers\/neil-harbisson\/\" target=\"_blank\">Neil Harbisson<\/a>, <a href=\"http:\/\/meshconference.com\/mesh14\/speakers\/mark-little\/\" target=\"_blank\">Mark Little<\/a>, and <a href=\"http:\/\/meshconference.com\/mesh14\/speakers\/stewart-butterfield\/\" target=\"_blank\">Stewart Butterfield<\/a>.<\/p>\n<p>You&#8217;ll find what he has to say about each of these speakers really interesting. He talks about how Neil&#8217;s cyborg activism will help you think differently about\u00a0how you live your life and how you do your job because it gives you a different perspective. How Mark, with the help of Storyful &#8211; the company he founded &#8211; is standing in the social &#8220;grayness&#8221; to help us determine what is actually news and what is not. And how Stewart salvaged a business from complete failure by doing a strategic pivot.<\/p>\n<p>It&#8217;s a good episode you don&#8217;t want to miss!<\/p>\n<p><em>Disclosure: Thornley Fallis is helping out on the PR for this year&#8217;s Mesh conference.<\/em><\/p>\n<p>******************<\/p>\n<p><strong>We\u2019d love to hear your thoughts.<\/strong><\/p>\n<p>Inside PR is part of the\u00a0<a title=\"For Immediate Release\" href=\"http:\/\/forimmediaterelease.biz\/\" target=\"_blank\">FIR Podcast Network<\/a>.<\/p>\n<p>Send us an email or an audio comment to\u00a0<a href=\"mailto:insideprcomments@gmail.com\">insideprcomments@gmail.com<\/a>, join the\u00a0<a title=\"FIR Podcast Community\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/112349929544876511942\" target=\"_blank\">FIR Google+ Community<\/a>, join the\u00a0<a title=\"Inside PR Community on Google+\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/107220947721041165633\" target=\"_blank\">Inside PR Google+ Community<\/a>, join the\u00a0<a href=\"http:\/\/www.facebook.com\/group.php?gid=101489863251163\" target=\"_blank\">Inside PR Facebook<\/a>\u00a0group, leave us a comment here, message us\u00a0<a href=\"http:\/\/twitter.com\/inside_pr\">@inside_pr<\/a>\u00a0on Twitter, or connect with\u00a0<a href=\"http:\/\/twitter.com\/ginidietrich\" target=\"_blank\">Gini Dietrich<\/a>,\u00a0<a href=\"http:\/\/twitter.com\/thornley\" target=\"_blank\">Joseph Thornley<\/a>, and\u00a0<a href=\"http:\/\/twitter.com\/martinwaxman\">Martin Waxman<\/a>\u00a0on Twitter.<\/p>\n<p><strong>Thank you to the people behind Inside PR<\/strong><\/p>\n<p>Our theme music was created by\u00a0<a href=\"http:\/\/www.fortheloveofrecords.com\/\">Damon de Szegheo<\/a>;\u00a0<a href=\"http:\/\/www.rogerdey.com\/\">Roger Dey<\/a>\u00a0is our announcer.<\/p>\n<p>Inside PR is produced by\u00a0<a href=\"https:\/\/twitter.com\/KristineDarbell\" target=\"_blank\">Kristine D\u2019Arbelles<\/a>\u00a0and\u00a0<a title=\"Ashlea LeCompte on Twitter\" href=\"http:\/\/twitter.com\/ashlealecompte\">Ashlea LeCompte<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mark Evans is a co-founder of mesh conference, which is in its ninth year, and will be held in Toronto on May 27-28. Roving reporter, Martin Waxman, recently caught up with him. He began the &hellip;<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[833,108,832,834],"class_list":["post-3588","post","type-post","status-publish","format-standard","hentry","category-pr","tag-mark-evans","tag-mesh","tag-mesh-conference","tag-storyful"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/3588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=3588"}],"version-history":[{"count":4,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/3588\/revisions"}],"predecessor-version":[{"id":3600,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/3588\/revisions\/3600"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=3588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=3588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=3588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}