{"id":4,"date":"2006-04-03T17:01:47","date_gmt":"2006-04-03T21:01:47","guid":{"rendered":"http:\/\/24507.vws.magma.ca\/?p=4"},"modified":"2006-04-03T17:01:47","modified_gmt":"2006-04-03T21:01:47","slug":"inside-pr-1-march-31-2006","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2006\/04\/03\/inside-pr-1-march-31-2006\/","title":{"rendered":"Inside PR #1 &#8211; March 31, 2006"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_50\"><audio class=\"wp-audio-shortcode\" id=\"audio-4-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.libsyn.com\/media\/prworks\/Inside_PR_1_final_mix_3-31-06.mp3?_=1\" \/><a href=\"http:\/\/media.libsyn.com\/media\/prworks\/Inside_PR_1_final_mix_3-31-06.mp3\">http:\/\/media.libsyn.com\/media\/prworks\/Inside_PR_1_final_mix_3-31-06.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=http%3A%2F%2F24507.vws.magma.ca%2F%3Fp%3D4\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>[display_podcast]<\/p>\n<p>Here it is.  The first Inside PR podcast for your listening pleasure.<\/p>\n<p>We&#8217;ve submitted the podcast to iTunes, so we should have a one-click iTunes subscription here once we get the word back from Apple. \u00a0 We have integrated PodPress, as you will see above, so just click play to hear the podcast right from the blog post.\u00a0 It takes a few seconds to buffer. <strike>We&#8217;re also working on integrating PodPress into the site, which has a really neat integrated flash player that will play the podcast right from the blog post.<\/strike><\/p>\n<p><strong>Show Notes<\/strong><\/p>\n<p><strong> Inside PR #1 <\/strong><\/p>\n<p>Welcome and introductions:<\/p>\n<p>0:30 Terry opens the podcast; explains what the show is all about<\/p>\n<p>1:52  Terry shouts out to <a href=\"http:\/\/blog.holtz.com\">Shel Holtz<\/a> and <a href=\"http:\/\/www.nevillehobson.com\">Neville Hobson<\/a> as our inspiration thanks to <a href=\"http:\/\/www.forimmediaterelease.biz\">FIR<\/a><\/p>\n<p>2:08  <a href=\"http:\/\/www.prworks.ca\">Dave<\/a> puts the call out for comments from listeners by <a href=\"http:\/\/www.waxmail.biz\">waxmail<\/a> or e-mail at insideprcomments@gmail.com<\/p>\n<p>Format:<\/p>\n<p>3:00  What the podcast is not; not about egos or our <a href=\"http:\/\/www.thornleyfallisgroup.ca\">firm<\/a> or its clietns; when\/if we do mention clients, it will be in context and with full disclosure<\/p>\n<p>4:00 Outline of the intended format; try to keep to approximately 30 minutes; comments from listeners; tackle some issues of the week; a discussion about what Dave is blogging about on <a href=\"http:\/\/www.prworks.ca\">prworks.ca<\/a> and a feature topic or interview<\/p>\n<p>What&#8217;s on our minds:<\/p>\n<p>6:30  Creation of the Canadian Council of PR Firms; CCPRF meeting with Toronto MBA programs to try and introduce PR in the curriculum; endorsement of the soon-to-be launched <a href=\"http:\/\/www.mrpdata.com\">MRP measurement system<\/a>; discussion of why this council formed outside the local <a href=\"http:\/\/www.cprstoronto.com\">CPRS <\/a>or <a href=\"http:\/\/www.iabctoronto.com\">IABC <\/a>chapters<\/p>\n<p>14:45 Dave talks about  the upcoming <a href=\"http:\/\/www.meshconference.com\">mesh<\/a> conference in Toronto and <a href=\"http:\/\/www.micropersuasion.com\">Steve Rubel&#8217;s<\/a> participation<\/p>\n<p>Topic of the week:<\/p>\n<p>22:18 a new philosophy on media training; authenticity vs. the message machine; has traditional media training caused more harm than good with audiences<\/p>\n<p>Wrap-up:<\/p>\n<p>33:15 Feedback, comments and requests to be interviewed are welcome; reminder of the insideprcomments@gmail.com address and the <a href=\"https:\/\/www.insidepr.ca\">Inside PR<\/a> blog<\/p>\n<p>34:54  Terry wraps up the show; theme music is <a href=\"http:\/\/music.podshow.com\/music\/listeners\/artistdetails.php?BandHash=c1dd4fd0935bb2484ec0a1a49ad932e4\">Streetwalker by CJacks<\/a> and is from the <a href=\"http:\/\/www.podshow.com\">Podsafe Music Network<\/a>; Roger Dey is our announcer (and quite a ball hockey player!)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[display_podcast] Here it is. The first Inside PR podcast for your listening pleasure. We&#8217;ve submitted the podcast to iTunes, so we should have a one-click iTunes subscription here once we get the word back from &hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4","post","type-post","status-publish","format-standard","hentry","category-show-notes"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=4"}],"version-history":[{"count":0,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=4"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=4"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}