{"id":4058,"date":"2015-07-17T14:25:00","date_gmt":"2015-07-17T18:25:00","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=4058"},"modified":"2015-07-17T14:25:00","modified_gmt":"2015-07-17T18:25:00","slug":"inside-pr-416-all-the-news-you-can-get-on-facebook-and-twitter","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2015\/07\/17\/inside-pr-416-all-the-news-you-can-get-on-facebook-and-twitter\/","title":{"rendered":"Inside PR 416: All the news you can get on Facebook and Twitter"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_2338\"><audio class=\"wp-audio-shortcode\" id=\"audio-4058-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/traffic.libsyn.com\/prworks\/IPR416.mp3?_=1\" \/><a href=\"http:\/\/traffic.libsyn.com\/prworks\/IPR416.mp3\">http:\/\/traffic.libsyn.com\/prworks\/IPR416.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D4058\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>Martin here and I hope you don\u2019t mind if I start with a plug. I\u2019m heading to <a href=\"http:\/\/sxswv2v.com\/\" target=\"_blank\">SXSWV2V<\/a> in Las Vegas to be a mentor and on\u00a0a panel called, <a href=\"http:\/\/schedule.sxswv2v.com\/events\/event_V2VP44183\" target=\"_blank\">The Best City in the World May Not Be a City at All<\/a>. We&#8217;ll be talking about what it takes to make the kind of\u00a0community people flock to\u00a0live and work in and whether that&#8217;s\u00a0a physical location,\u00a0online or a creative combination of the two.<\/p>\n<p>Now onto the show with our #IPRMustKnow for this week:<\/p>\n<p><a href=\"http:\/\/mashable.com\/2015\/07\/08\/meerkats-cameo\/\" target=\"_blank\">Meerkat introduces Cameo<\/a> \u2013 a new feature that lets you hand off your livestream to other users and offer another angle on a\u00a0real-time video story.<\/p>\n<p class=\"p1\"><span class=\"s1\">Twitter keeps getting better at\u00a0paid promotion and rolls out <a href=\"https:\/\/blog.twitter.com\/2015\/introducing-new-audience-insights-for-brands\" target=\"_blank\">campaign insights and audience personas<\/a> to all users.\u00a0<\/span><\/p>\n<p>Facebook changes its settings and <a href=\"http:\/\/newsroom.fb.com\/news\/2015\/07\/updated-controls-for-news-feed\/\" target=\"_blank\">allows people to choose which friends and brands they want to see more of in their newsfeed<\/a>. Have you adjusted yours?<\/p>\n<p>In our main topic, we discuss a recent\u00a0<a href=\"http:\/\/www.niemanlab.org\/2015\/07\/new-pew-data-more-americans-are-getting-news-on-facebook-and-twitter\/\" target=\"_blank\">Pew Study that focuses on how and where we discover and consume news<\/a>. Turns out 63% of people on both Facebook and Twitter get news from those platforms. Which helps explain why social networks\u00a0continue to evolve into\u00a0media companies.<\/p>\n<p>One stat that stood out: just over\u00a060 per cent\u00a0of\u00a0millennials get political news from Facebook and 37 per cent from local TV. The numbers are reversed for boomers. What does that mean? Well, don\u2019t think that millennials will switch to TV when they become \u2018mature adults\u2019 \u2013 because, hey, that\u2019s what adults are supposed to do. It&#8217;s yet another wake up call to mainstream media &#8211; and PR &#8211; on the need to evolve and transform.<\/p>\n<p>And while we\u2019re on the subject of media, do you get a newspaper delivered to your door? If so, how often do you read it? Where do you go first for information and news \u2013 social platforms or MSM?<\/p>\n<p>We\u2019d love to hear from you.<\/p>\n<p>Send us an email or an audio comment to\u00a0<a href=\"mailto:insideprcomments@gmail.com\">insideprcomments@gmail.com<\/a>, join the\u00a0<a title=\"FIR Podcast Community\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/112349929544876511942\" target=\"_blank\">FIR Google+ Community<\/a>, join the\u00a0<a title=\"Inside PR Community on Google+\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/107220947721041165633\" target=\"_blank\">Inside PR Google+ Community<\/a>, join the\u00a0<a href=\"http:\/\/www.facebook.com\/group.php?gid=101489863251163\" target=\"_blank\">Inside PR Facebook<\/a>\u00a0group, leave us a comment here, message us\u00a0<a href=\"http:\/\/twitter.com\/inside_pr\">@inside_pr<\/a>\u00a0on Twitter, or connect with\u00a0<a href=\"http:\/\/twitter.com\/ginidietrich\" target=\"_blank\">Gini Dietrich<\/a>,\u00a0<a href=\"http:\/\/twitter.com\/thornley\" target=\"_blank\">Joseph Thornley<\/a>, and\u00a0<a href=\"http:\/\/twitter.com\/martinwaxman\">Martin Waxman<\/a>\u00a0on Twitter.<\/p>\n<p><strong>And we have a favor to ask: if you like this podcast, please\u00a0<a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2\" target=\"_blank\">rate us on iTunes<\/a>.<\/strong><\/p>\n<p class=\"p1\">******************************************************************<\/p>\n<p><strong>Thank you to the people behind Inside PR.<\/strong><\/p>\n<p>Our theme music was created by\u00a0<a href=\"http:\/\/www.fortheloveofrecords.com\/\">Damon de Szegheo<\/a>;\u00a0<a href=\"http:\/\/www.rogerdey.com\/\">Roger Dey<\/a>\u00a0is our announcer.<\/p>\n<p>Inside PR is produced by <a href=\"https:\/\/propr.ca\/\" target=\"_blank\">Joseph Thornley<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Martin here and I hope you don\u2019t mind if I start with a plug. I\u2019m heading to SXSWV2V in Las Vegas to be a mentor and on\u00a0a panel called, The Best City in the World &hellip;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[920,387,950,149,27,238,899,936,946,44,952,959],"class_list":["post-4058","post","type-post","status-publish","format-standard","hentry","category-pr","tag-facebook-news-feed","tag-gini-dietrich","tag-inside-pr","tag-joe-thornley","tag-martin-waxman","tag-media","tag-meerkat","tag-pew-research","tag-pr","tag-public-relations","tag-social-media","tag-twitter"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=4058"}],"version-history":[{"count":16,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4058\/revisions"}],"predecessor-version":[{"id":4074,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4058\/revisions\/4074"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=4058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=4058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=4058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}