{"id":4463,"date":"2016-03-28T18:52:05","date_gmt":"2016-03-28T22:52:05","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=4463"},"modified":"2016-03-28T18:52:05","modified_gmt":"2016-03-28T22:52:05","slug":"inside-pr-437-twitter-turns-ten-plus-tips-for-error-free-writing","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2016\/03\/28\/inside-pr-437-twitter-turns-ten-plus-tips-for-error-free-writing\/","title":{"rendered":"Inside PR 437: Twitter turns ten plus tips for error-free writing"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_1317\"><audio class=\"wp-audio-shortcode\" id=\"audio-4463-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/traffic.libsyn.com\/prworks\/IPR437.mp3?_=1\" \/><a href=\"http:\/\/traffic.libsyn.com\/prworks\/IPR437.mp3\">http:\/\/traffic.libsyn.com\/prworks\/IPR437.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D4463\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p><strong>Twitter turns ten. Four tips for good writing. And a legal decision that brings nothing good to anyone.<\/strong><\/p>\n<p>This week, on Inside PR 437, <a href=\"http:\/\/twitter.com\/ginidietrich\" target=\"_blank\">Gini Dietrich<\/a> and <a href=\"http:\/\/twitter.com\/thornley\" target=\"_blank\">Joseph Thornley<\/a> fly without <a href=\"http:\/\/twitter.com\/martinwaxman\" target=\"_blank\">Martin Waxman<\/a>. But we&#8217;ll all be back again next week. So, please come back.<\/p>\n<p>This week&#8217;s first #IPRMustKnow: Twitter turns ten. It changed communications for Gini and Joe &#8211; and it&#8217;s still as relevant for us as it&#8217;s ever been. There&#8217;s been a lot of talk about Twitter being in trouble. And while it may not be meeting the venture capitalists&#8217; expectations, it meets our expectations for a useful tool that we use every day. But as we look back, we know that Twitter was a learned tool. Just take a look at the very different first Tweets that Martin, Gini and Joe published.<\/p>\n<p>Gini was true to her form, using Twitter to try another tool:<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">First Twitter post-for me a bit like jumping into a cold lake. I&#8217;ve been standing on the shore for a while just contemplating. Here goes.<\/p>\n<p>\u2014 Martin Waxman (@martinwaxman) <a href=\"https:\/\/twitter.com\/martinwaxman\/status\/905265382\">September 1, 2008<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<p>And Martin was loquacious. Why waste a good communications opportunity?<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\"><p>\nTesting ping.fm<\/p>\n<p>\u2014 Gini Dietrich (@ginidietrich) <a href=\"https:\/\/twitter.com\/ginidietrich\/status\/1042225948\">December 6, 2008<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<p>Finally, Joe was dry and matter of fact in his first tweet.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">trying out twitter<\/p>\n<p>\u2014 Joseph Thornley (@thornley) <a href=\"https:\/\/twitter.com\/thornley\/status\/6396661\">March 10, 2007<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>For our second\u00a0#IPRMustKnow, we point to an <a href=\"http:\/\/www.theglobeandmail.com\/community\/inside-the-globe\/public-editor-rushing-a-story-is-the-no-1-cause-of-errors-in-journalism\/article29272343\/\" target=\"_blank\">article by Sylvia Stead<\/a>, the Globe and Mail&#8217;s Public Editor, warning against the four most common sources of mistakes by journalists. As Gini and Joe see it, these aren&#8217;t just the source of errors for journalists, but also for any research-based writer. Stead suggests,<\/p>\n<blockquote><p>&#8220;&#8230;it\u2019s worth keeping these things in mind: 1. Stay focused. 2. Don\u2019t hurry. 3. Never assume you know. 4. Check one last time \u2013 especially names, numbers and factual statements.&#8221;<\/p><\/blockquote>\n<p>Finally, Gini and Joe talk about the <a href=\"http:\/\/www.scribd.com\/doc\/305846901\/Ghomeshi-ruling-full-text\" target=\"_blank\">Jian Ghomeshi trial and verdict<\/a> in Canada. Not an easy issue. One on which we all have views. And not something that Gini or Joe would go near.<\/p>\n<h2><strong>We\u2019d love to know what you think.\u00a0<\/strong><\/h2>\n<ul>\n<li>Is Twitter still a mainstay for you? Will it continue to be in the future?<\/li>\n<li>What tips do you offer new writers to help them produce strong, accurate business writing.<\/li>\n<\/ul>\n<p>Leave a comment on the blog, send us an email or an audio comment to\u00a0<a href=\"mailto:insideprcomments@gmail.com\">insideprcomments@gmail.com<\/a>, join the\u00a0<a title=\"FIR Podcast Community\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/112349929544876511942\" target=\"_blank\">FIR Google+ Community<\/a>, join the\u00a0<a href=\"http:\/\/www.facebook.com\/group.php?gid=101489863251163\" target=\"_blank\">Inside PR Facebook<\/a>\u00a0group, message us\u00a0<a href=\"http:\/\/twitter.com\/inside_pr\">@inside_pr<\/a>\u00a0on Twitter, or connect with\u00a0<a href=\"http:\/\/twitter.com\/ginidietrich\" target=\"_blank\">Gini Dietrich<\/a>,\u00a0<a href=\"http:\/\/twitter.com\/thornley\" target=\"_blank\">Joseph Thornley<\/a>, and\u00a0<a href=\"http:\/\/twitter.com\/martinwaxman\">Martin Waxman<\/a>\u00a0on Twitter. <strong>And we have a favor to ask: If you like this podcast, please\u00a0<a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2\" target=\"_blank\">rate us on iTunes<\/a>.<\/strong><\/p>\n<p class=\"p1\">******************************************************************<\/p>\n<p><strong>Thank you to the people behind Inside PR.<\/strong> Our theme music was created by\u00a0<a href=\"http:\/\/www.fortheloveofrecords.com\/\">Damon de Szegheo<\/a>;\u00a0<a href=\"http:\/\/www.rogerdey.com\/\">Roger Dey<\/a>\u00a0is our announcer. Inside PR is produced by\u00a0<a href=\"https:\/\/propr.ca\/\" target=\"_blank\">Joseph Thornley<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter turns ten. Four tips for good writing. And a legal decision that brings nothing good to anyone. This week, on Inside PR 437, Gini Dietrich and Joseph Thornley fly without Martin Waxman. But we&#8217;ll &hellip;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[959],"class_list":["post-4463","post","type-post","status-publish","format-standard","hentry","category-pr","tag-twitter"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=4463"}],"version-history":[{"count":7,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4463\/revisions"}],"predecessor-version":[{"id":4470,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/4463\/revisions\/4470"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=4463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=4463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=4463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}