{"id":512,"date":"2009-04-08T00:15:38","date_gmt":"2009-04-08T05:15:38","guid":{"rendered":"https:\/\/www.insidepr.ca\/?p=512"},"modified":"2009-04-08T00:15:38","modified_gmt":"2009-04-08T05:15:38","slug":"inside-pr-158-wednesday-april-8-2009","status":"publish","type":"post","link":"https:\/\/www.insidepr.ca\/index.php\/2009\/04\/08\/inside-pr-158-wednesday-april-8-2009\/","title":{"rendered":"Inside PR #158 &#8211; Wednesday, April 8, 2009"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_4870\"><audio class=\"wp-audio-shortcode\" id=\"audio-512-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.libsyn.com\/media\/prworks\/IPR_158_FINAL.mp3?_=1\" \/><a href=\"http:\/\/media.libsyn.com\/media\/prworks\/IPR_158_FINAL.mp3\">http:\/\/media.libsyn.com\/media\/prworks\/IPR_158_FINAL.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/itunes.apple.com\/ca\/podcast\/inside-pr\/id137886027?mt=2&amp;ls=1#episodeGuid=https%3A%2F%2Fwww.insidepr.ca%2F%3Fp%3D512\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" target=\"_blank\" title=\"Subscribe on Apple Podcasts\" rel=\"nofollow\">Apple Podcasts<\/a> | <a href=\"https:\/\/www.insidepr.ca\/index.php\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>[display_podcast]<\/p>\n<p>Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.<\/p>\n<p>This week on Inside PR <a href=\"http:\/\/twitter.com\/terryfallis\">Terry Fallis<\/a>, <a href=\"http:\/\/twitter.com\/doctorjones\">David Jones<\/a> and <a href=\"http:\/\/twitter.com\/martinwaxman\">Martin Waxman<\/a> discuss all things <a href=\"http:\/\/http:\/\/twitter.com\/\">Twitter<\/a>.<\/p>\n<p><strong>00:27 <\/strong>Terry opens the show.<\/p>\n<p><strong>01:22 <\/strong>Terry announces that he spoke at the <a href=\"http:\/\/www.cprs.ca\/\">Canadian Public Relations Society<\/a> (Hamilton Branch) <a href=\"http:\/\/cprs-hamilton.ca\/index.php\/2009-pinnacle-awards\/\">Pinnacle Awards<\/a> dinner last night.<\/p>\n<p><strong>02:12<\/strong> Terry mentions the immense amount of <a href=\"http:\/\/network.nationalpost.com\/np\/blogs\/wealthyboomer\/archive\/2009\/04\/06\/twitter-killer-ap-or-frivolous-time-waster.aspx\">major media coverage<\/a> <a href=\"http:\/\/twitter.com\">Twitter<\/a> has received in the past month.<\/p>\n<p><strong>03:22 <\/strong>Terry introduces the show topic for this week: the &#8220;usability&#8221; or pros and cons of Twitter on the agency and client side of public relations.<\/p>\n<p><strong>04:07 <\/strong>Dave and Marin have an in-depth discussion about how they use Twitter and what they like, or don&#8217;t like, about the tool.<\/p>\n<p><strong>18:02 <\/strong>Dave discusses the etiquette of following and being followed on Twitter.<\/p>\n<p><strong>20:55 <\/strong>Martin suggests that a tipping point with Twitter usage may be when a user goes from using the Twitter.com interface to using an application like <a href=\"http:\/\/www.tweetdeck.com\/beta\/\">Tweetdeck<\/a> or <a href=\"http:\/\/www.twhirl.org\/\">Twirl<\/a>.<\/p>\n<p><strong>24:49 <\/strong>Terry shifts the conversation to a discussion of how some organizations are using Twitter, with examples of how Twitter can work for the clients of PR agencies.<\/p>\n<p><strong>32:49 <\/strong>Dave talks about how successful Twitter can be at building professional relationships, citing his relationship to <a href=\"http:\/\/www.thestar.com\/comment\/columnists\/94657\">Antonia Zerbisias<\/a> as an example.<\/p>\n<p><strong>34:43 <\/strong>Dave closes the show.<\/p>\n<p>Our theme music is <a href=\"http:\/\/www.podsafeaudio.com\/jamroom\/bands\/269\/\">Streetwalker by  Cjacks<\/a> and is courtesy of the <a href=\"http:\/\/music.podshow.com\/\">Podsafe Music Network<\/a>; <a href=\"http:\/\/www.rogerdey.com\/\">Roger  Dey<\/a> is our announcer.<\/p>\n<p>This week\u2019s episode was produced by Sarah Laister.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[display_podcast] Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog. This week on Inside PR Terry &hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,10,2,12],"tags":[948,345,344,81,26,27,341,328,946,43,44,952,25,342,343,959],"class_list":["post-512","post","type-post","status-publish","format-standard","hentry","category-agency-life","category-inside-pr","category-pr","category-social-media","tag-agency-life","tag-antonia-zerbisias","tag-client-side","tag-cprs","tag-david-jones","tag-martin-waxman","tag-pinnacle-awards","tag-podcasting","tag-pr","tag-pr-podcast","tag-public-relations","tag-social-media","tag-terry-fallis","tag-tweetdeck","tag-twirl","tag-twitter"],"_links":{"self":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/comments?post=512"}],"version-history":[{"count":0,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/posts\/512\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/media?parent=512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/categories?post=512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insidepr.ca\/index.php\/wp-json\/wp\/v2\/tags?post=512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}