InsidePR

Inside PR

Exploring the state of public relations

Inside PR 2.01 – Wednesday, April 28, 2010

Posted by Terry on April 28th, 2010

Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Martin introduces Inside PR’s new hosts, Joe Thornley and Gini Dietrich and they discuss how small businesses should approach social media.

0:20 Martin opens the show.

1:09 Gini introduces herself and talks about getting involved with Inside PR.

2:11 Joe introduces himself.

3:01 Martin suggests they discuss how they hope to shape the show.

5:18 Martin brings up a recent blog post by Jason Falls about how small businesses are approaching social media.

6:57 Gini explains how small business owners can use social media.

7:42 Joe mentions that instead of using traditional advertising, he focuses on social media and community as a means of promoting his agency.

10:42 Martin recalls a panel where he spoke to students about using social media to get noticed by agencies.

12:25 Gini notes the importance of communicating online with agency heads and leaders to build relationships that can help you get a job.

13:24 Gini gives three pieces of advice to small business owners about using social media.

16:00 Joe kicks off the -30- segment.

19:51 Martin wraps up the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Yasmine Kashefi.

4 Responses to “Inside PR 2.01 – Wednesday, April 28, 2010”

  1. " » Inside PR 2.01 – the torch is thrown" from Pro PR

    [...] first effort – Episode 2.01 – is posted on the Inside PR Website. It’s a little rough. We had some technical [...]

  2. David Jones

    It wouldn’t be Inside PR without technical glitches.

    I’m glad that Martin has found someone who actually likes his cornball humour. That’s humour with an “OU,” Gini. It’s still pronounced the same way.

  3. Jody Koehler

    Hi Martin, Gini and Joe!

    I just wanted to wish you all the best of luck with the new and improved Inside PR. I’ve been a fan of Inside PR for a very long time now and David and Terry really got me hooked on PR podcasting. Loved the first show and I think the 3 of you will do a great job. If you ever need help from Europe… just let me know! I would love to report on the European PR developments for you.

    Keep up the great work and have fun.. I know I will when listening!

    Jody Koehler
    the Netherlands

  4. Underuse of Online Tools

    [...] }()); Share I was pretty surprised to be informed by the 201 episode of the Canadian podcast Inside PR (28th of April, 2010) that the small business in the USA is not actively using online tools to benefit its growth and [...]

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