Audio comment: Shel Holtz on IPR#17
Posted by David on July 27th, 2006
Shel Holtz has a great, definitive summary of goals, objectives, strategies and tactics in response to Chris Clarke’s question and our brief discussion on the podcast. Great WWII reference too…











July 27th, 2006 » 3:36 pm
Thanks so much for this very good summary of the terms many of us use everyday, yet continue to mean different things to different practitioners. Great analogy too…
September 30th, 2006 » 6:09 pm
This is great material for strategic communications. Anyone else from Centennial CCPR here?
August 11th, 2009 » 9:07 pm
Great information – thank you!