Shel Holtz has a great, definitive summary of goals, objectives, strategies and tactics in response to Chris Clarke‘s question and our brief discussion on the podcast. Great WWII reference too…
Posted to Comments, Inside PR, PR
Leave a comment
Thanks so much for this very good summary of the terms many of us use everyday, yet continue to mean different things to different practitioners. Great analogy too…
This is great material for strategic communications. Anyone else from Centennial CCPR here?
Great information – thank you!
(will not be shown)
A weekly social media and public relations podcast hosted by Gini Dietrich, Joseph Thornley and Martin Waxman.
This work is licensed under a Creative Commons Attribution-ShareAlike 2.5 Canada License.
Inside PR is proudly powered by
This blog site is published by and reflects the personal views of its author(s). Read the full disclaimer