Inside PR #195 – Wednesday, March 10, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry and Martin welcome a listener comment and discuss personal brand.

00:29 Terry opens the show.

00:59 Martin is heading to SXSW this week!

03:02 Terry’s new book, The High Road, is coming out on Sept. 7th and The Best Laid Plans has been nominated for the National Post’s Canada Also Reads contest!

04:44 Terry introduces an audio comment from Bob Crawshaw.

06:12 Terry introduces this week’s topic: the relationship between personal brand and public relations.

22:18 Martin wraps up the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #183 – Wednesday, December 16, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the ways PR agencies approach the pitching process.

00:28 Dave opens the show.

02:24 A special announcement: Terry has signed a publishing deal with McClelland & Stewart for the sequel to The Best Laid Plans.  Congratulations Terry!

04:33 Producer’s note – to see the hideous sweaters the guys are talking about, go to: wearetightknit.ca

05:45 Terry introduces this week’s topic: how PR agencies approach the pitching process to win new business.

30:08 Dave kicks off this week’s -30- segment.

33:04 Terry closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR Summer Archives #2 – Wednesday, July 8, 2009

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This week on Inside PR, Terry and David talk about the future of social media and PR’s place within it. Also, they welcome audio comments from Paull Young, Andrew Findlater, and Colin Douma. Chris Clarke contributes his weekly commentary. Finally, Terry does his segment of Inside PRoper English.

Show Notes

00:29 David introduces the show. He invites listener feedback through email at [email protected], the comment line at 206-600-4741, or comment on the Inside PR show blog.

01:15 Terry wants to point listeners to an interview he did with Paull Young for the Forward Podcast.

03:12 Terry talks about his venture into the world of audio book podcasting with his novel The Best Laid Plans, this week with an offer to have his book listed on Podiobooks.

04:10 David talks about a possible new feature on Inside PR: phonecasting, which allows listeners to download podcasts to their cell phones.

05:15 David talks about a podcast interview he did with Eric Bergman about the MRP system he helped pioneer.

6:55 Terry kicks off this week’s batch of comments with an email from Michael Keliher. He talks about a promotional giveaway that listeners can enter here.

09:12 David introduces an audio comment from Andrew Findlater of National PR, who is in search of a social media savvy PR professional. Terry points out that his firm is also on the hunt for such PR pros.

14:10 Terry introduces an audio comment from Paull Young on Canada’s social media scene.

15:20 David introduces an audio comment from Colin Douma. Colin wonders what the future of PR, marketing, and social media are going to look like.

21:30 Terry and David use Colin’s question as this week’s main topic for discussion. Terry has a sense that there will be some change in communications as everyone tries to put a stake in social media. David thinks that the focus needs to be on the conversation and on the fact that we need not go through the media anymore. David asks the question: will marketing and PR change because of social media?

29:05 Terry adds that PR isn’t about selling, and that’s why he thinks we’re best suited to own social media.

31:58 Terry introduces Chris Clarke’s commentary this week.

35:28 Inside PRoper English: avoiding unnecessary “filler” words, phrases and cliches like “essentially,” “basically,” “at the end of the day,” and Terry’s favourite, “in terms of.”

37:50 Terry closes the show and invites listener comments: through email at [email protected], on the comment line at 206-600-4741, or comment on the Inside PR show blog. Also, they welcomes listeners to the Inside PR Blubrry site.

Music: our theme music is Streetwalker by CJacks, and is from the Podsafe Music Network; Roger Dey is our announcer.

Inside PR #110 – Tuesday, May 6, 2008

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Comments? Send us an email at [email protected], call us on the comment line on 206-600-4741, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR, Terry Fallis, Dave Jones, Martin Waxman and Julie Rusciolelli discuss 360 Degrees: All Things Connected, Terry’s BIG WIN, character blogs and social media’s impact on public relations.

Show Notes

00:25 Dave introduces the Show

01:17 Julie talks about the CPRS event she will be attending along with Joseph Thornley

02:45 Dave mentions Terry’s BIG WIN!

03:51 Terry tells us about winning the Leacock Medal for Humour

References:

Terry’s Website – Home of the Best Laid Plans

The News Release

Link to CBC.ca’s Ontario Today Archives

Buy The Best Laid Plans Online

Amazon.com

Amazon.ca
chapters.indigo.ca

About PLR

08:36 Terry introduces the comment from Jay Moonah; Talks about Uncle Seth, Podcaster’s Across Boarders, Mark Blevis and Bob Goyetche

09:34 Jay Moonah leaves a comment about character blogs and the balance between authenticity and having fun. References: the Captain Morgan blog, Story2OH! and the comment on OneDegree

11:46 The panel talks about character blogs; pros and cons. They reference: the All I Want for Christmas is a PSP blog, Dwight’s blog, Fake Steve Jobs blog, Jiminy Glick and Amanda Chapel

An episode of Jiminy Glick

18:13 Dave introduces the topic of social media’s impact on public relations

27:59 Terry Wraps up the show

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music Network; Roger Dey is our announcer.

This week’s episode was produced by Samantha Lovelace