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This special edition of Inside PR is extra-special.

Ira Basen, the host of the 6-part CBC Radio series “Spin Cycles”, has been kind enough to speak with Ottawa-area PR professional Bob LeDrew, author of the Flacklife blog. The end result is a terrific discussion between the two about public relations today and it’s role within the ever-changing Canadian media landscape.

Thanks to our good friend Bob LeDrew for sending this to us, and thanks to Ira Basen for agreeing to the interview.


  1. Great interview- Journalists writing/speaking about PR are prone to just do a hatchet job on the profession, but Ira takes a thoughtful, and even-handed look at both PRs and journalists.


  1. " » Mainstream Media challenges Social Media" from Pro PR

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