This week on Inside PR, David and Terry have a discussion about the information interview thanks to an audio comment from Scott MacDonald. They also welcome an audio comment from Bob LeDrew and a contribution from Doug Walker. Finally, Terry does his segment of Inside PRoper English.
00:30 David introduces the show
01:30 Eric Bergman passes along this link to an article on media training and this podcast interview he did with Jennifer McClure.
02:45 Bob LeDrew calls in with a comment.
07:30 David’s brother Graeme writes in with a commentary.
10:00 Scott MacDonald calls in with a comment on information interviews.
12:30 Terry and David use Scott’s question as a jumping off point and discuss the information interview. They mention Chris Clarke’s promo on Across the Sound/For Immediate Release.
30:45 Doug Walker returns with another commentary.