Inside PR #190 – Wednesday, February 3, 2010

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry, Dave and Martin welcome listener comments and discuss the best ways to prepare for the departure of a senior team member.

00:29 Dave opens the show.

01:22 Martin introduces a comment from Laurie Smith of CNW.  (See the whole comment on the blog).

01:47 Terry reads a comment from Jennifer Grinder.

08:50 Martin shares a neat analogy for Facebook, Linkedin and Twitter via @julito77

10:21 Terry introduces this week’s topic: How can PR agencies minimize the impact of losing a senior team member?

23:08 Terry starts the -30- segment.

32:25 Terry wraps up the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #184 – Wednesday, December 23, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis and Martin Waxman discuss their PR wish lists just in time for the holidays.

00:29 Terry opens the show.

01:28 Martin welcomes a comment from Sallie Goetsch.

03:06 Terry introduces an audio comment from Scott Douglas, of Holyrood Partnership in Edinburgh.

08:49 Martin kicks off this week’s topic: Martin and Terry make their PR wish lists.

20:09 Terry introduces the -30- segment.

23:31 Terry closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #183 – Wednesday, December 16, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR, Terry Fallis, David Jones and Martin Waxman discuss the ways PR agencies approach the pitching process.

00:28 Dave opens the show.

02:24 A special announcement: Terry has signed a publishing deal with McClelland & Stewart for the sequel to The Best Laid Plans.  Congratulations Terry!

04:33 Producer’s note – to see the hideous sweaters the guys are talking about, go to: wearetightknit.ca

05:45 Terry introduces this week’s topic: how PR agencies approach the pitching process to win new business.

30:08 Dave kicks off this week’s -30- segment.

33:04 Terry closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #178 – Wednesday, November 11, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss PR agencies, then and now.

00:28 Terry opens the show.

00:48 Terry congratulates Shel Holtz and Neville Hobson for producing their 500th episode of For Immediate Release.

02:03 Terry notes that Dave tweeted about a recent ranking of Canada’s podcasts by Sean McGaughey.

04:13 Terry introduces this week’s topic: PR agencies, then and now.  The topic is broken down into three discussion points: finance, operations and the work itself (in that order).

27:00 Terry introduces the -30- segment, which includes a Ron Burgundy reference this week.

30:08 Dave closes the show.

Our theme music was created by Damon de SzegheoRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #177 – Wednesday, November 4, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis and Martin Waxman have an in-depth discussion about etiquette in public relations based on their interview with Louise Armstrong.

00:26 Terry opens the show.

01:08 Martin talks about this week’s 4Q’s with Louise Armstrong, co-founder of Palette PR.

02:09 Terry and Martin have a brief discussion about issues management regarding the H1N1 flu virus.

08:38 Martin and Terry discuss the importance of etiquette in the practice of PR based on their interview with Louise.

19:04 Terry kicks off this week’s -30- segment.

21:09 Martin closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #173 – Wednesday, October 7, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry FallisDavid Jones and Martin Waxman discuss the future of media relations as social media continues to grow.

00:25 Terry opens the show.

01:34 Terry opens a discussion about the relationship between media relations and social media within the PR industry.

23:01 Terry introduces this week’s -30- segment.

25:52 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #172 – Wednesday, September 30, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry FallisDavid Jones and Martin Waxman discuss topics brought up in their interview with Mitch Joel and wrap up the show with their new segment “30.”

00:24 Martin opens the show.

00:37 Terry introduces the 4Qs segment with Mitch Joel, author of “Six Pixels of Separation.”

12:56 Martin, Terry and Dave have a discussion based on some of the topics brought up in their Mitch Joel interview.

23:56 Martin introduces this week’s edition of “30.”

26:20 Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR #171 – Wednesday, September 23, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, leave us a comment on the Inside PR show blog or message us @inside_pr on Twitter.

This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss topics brought up in their interview with Shel Israel and wrap up the show with their new segment “30.”

00:27 Dave opens the show.

01:03 Martin introduces the interview he did with Shel Israel at Third Tuesday Toronto.

05:03 The guys discuss Shel’s interview at length and talk about how much social media might be too much in client PR projects.

21:28 Dave introduces this week’s edition of “30.”

23:52 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR Summer Archives #11 – Wednesday, September 9, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR David Jones and Martin Waxman share “war stories” from the world of public relations.

00:26 Martin opens the show.

01:30 Dave introduces this week’s topic: “war stories” from Martin and Dave’s collective past in the PR world.

01:58 Martin kicks off the show with the first story.

8:10 Dave shares a story about Molson’s fund raising concert for SARS– Molson Canadian Rocks Toronto or SARS Stock, as it was more commonly referred to.

15:51 Martin tells a story about an experience he had working with Yuk Yuk’s.

20:49 Dave tells the final story of the show from his time with the Royal Canadian Golf Association.

32:43 Dave closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Sarah Laister.

Inside PR Summer Archives #9 – Wednesday, August 26, 2009

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Comments? Send us an email or an audio comment to [email protected], visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog.

This week on Inside PR Terry FallisDavid Jones, and Julie Rusciolelli discuss PR 2018, where they take a look at public relations 10 years in the future, and welcome a comment from Keith McArthur

Show Notes:

00:27 Dave opens the show.

01:00 Julie mentions the IABC event Award Winning Communicators Speak Out, where she will speaking. Details can be found on the IABC Toronto website.

03:33 Terry introduces a comment from Keith McArthur of com.motion and Veritas.

03:51 Keith McArthur leaves a comment about Inside PR #138 regarding PR Nightmares.

08:29 Terry Welcomes us to PR 2018, where Inside PR looks at Public Relations 10 years in the future.

08:48 Terry breaks the discussion down into 4 categories.
1. Media Relations
2. Social Media
3. Events, Stunts and Guerrilla PR
4. Stakeholder/ Interest Group Relations or Alliance Building

09:18 Julie discusses what she believes will happen to media relations in the future.

12:27 Dave discusses his thoughts on the future of media relations.

16:53 Dave begins the discussion on what social media will look like in 10 years.

29:03 Terry discusses where special events, stunts and guerrilla PR will be in 10 years.

29:49 Dave talks about the future of events, stunts and guerrilla PR.

32:29 Terry discusses the future of Stakeholder Relations.

35:57 Terry, Dave and Julie discuss where they will be in 10 years.

36:55 Terry closes the show.

Our theme music is Streetwalker by Cjacks and is courtesy of the Podsafe Music NetworkRoger Dey is our announcer.

This week’s episode was produced by Janna Guberman.