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This week on Inside PR Terry Fallis, David Jones and Martin Waxman discuss the notion of PR people becoming the story and how this relates to the online world and welcome comments from Al Croft, Eden Spodek and Roger Christie.
00:26 Dave opens the show.
04:33 Terry reads a comment form Al Croft.
06:22 Eden Spodek leaves a comment asking Terry, Dave and Martin to define influencers.
06:55 Martin give his perspective on how he defines an influencer.
07:52 Dave discusses how he defines an influencer.
18:30 Terry mentions that Roger has also written a blog post on this topic.
19:04 Dave introduces the show topic: The Notion of PR People Becoming the Story.
23:35 Dave brings up the topic of how this relates to the online world – he refers to a “fight” that occurred on Twitter recently.
36:21 Terry closes the show.
This week’s episode was produced by Janna Guberman.