Inside PR #10 – Monday, June 5, 2006


Welcome to show #10. And they said we’d never make it past nine!

This episode featues a discussion about two new Corporate Social Responsibility research studies that have been released recently in the U.S. and.Canada respectively. Let us know what you think about the topic, us or life in general. Leave a comment on the blog, drop us a Waxmail or regular e-mail to [email protected], or call our new comment line: 206-600-4741.

You can listen to the show with the player above or download or subscribe with the links in the show blog’s sidebar.

Show Notes

00:28 Terry opens the show and reminds listeners about the new comment line. 206-600-4741.

01:20. Terry reads a comment from Owen Lystrup, a student at California State University regarding PR/Communciations schools that teach social media as part of the curriculum. Terry and Dave discuss and suggest that the Inside PR listenership let us know of any PR schools are teaching or exploring social media.

06:40 Terry and Dave discuss a comment from Luke Armour regarding a New York Times article that details Canadian Prime Minister Stephen Harper‘s approach to controlling the Parliament Hill press gallery.

13:53 Dave notes that Mitch Joel of Twist Image (a Canadian version of Joe Jaffe) has launched a new podcast called Six Pixels of Separation.

15:45 Dave notes that Esther Buschbaum of Communications Meca will chair the next Counsellor’s Academy conference in Mexico..

17:30 Dave and Terry discuss a new U.S. CSR study released by Fleishman-Hillard and the National Consumers League and contrast the results with recent Canadian research by Leger Marketing, Ipsos and an article in Marketing Magazine. Dave notes that Shel Holz blogged about the U.S. study.

32:40 Terry thanks the listeners and closes out the show with a reminder that comments are encouraged and can be left on the blog at or e-mailed to [email protected].

Intro/extro music: Our theme music is Streetwalker by CJacks and is from the Podsafe Music Network; Roger Dey is our announcer.

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