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This week on Inside PR, Martin and Gini discuss ghost blogging and whether it should be done or not.
0:25 Martin opens the show.
1:44 Martin thanks Sallie Goetsch for helping us correct a glitch with last week’s episode of Inside PR. (Thanks again, Sallie!)
2:17 Martin tells us about a great movie he saw over the weekend, Scott Pilgrim vs. The World.
3:26 Gini introduces this week’s topic: ghost blogging and talks about a discussion that went on about it on her blog post.
8:10 Gini wonders if there is a middle ground with ghost blogging – should we do it for clients or not?
8:17 Martin shares his perspective.
18:10 Martin closes the show.
Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.
This week’s episode was produced by Yasmine Kashefi.