This week on Inside PR, Terry and Dave welcome a comment from new listener James McNally regarding ethics in PR and discuss what kind of education PR firms are looking for.
00:26 Dave introduces the show.
00:59 Podcamp Toronto promo.
03:47 Terry and Dave discuss the 100th episode of Inside PR set to air February 26, 2008.
08:35 Terry tells us about his trip to Las Vegas.
09:28 An email comment from James McNally about ethics in PR.
10:57 Topic of discussion 1: Ethics in PR.
Terry and Dave revisit experiences in the past involving ethical decisions in the past and reference Astroturfing, “Clean Coal” and Thank you for smoking by Christopher Buckley (the book and the film.)
20:45 Topic of discussion 2: What education are PR firms looking for?
In the style of Inside the Actors Studio, Dave asks Terry a series of questions as he recalled them from the two students of PR who had left comments earlier in the week.
33:31 Inside PRoper English: The redundancy of “advance forward”.
35:55 Terry wraps up the show.
Our theme music is Streetwalker by CJacks, and is courtesy of the Podsafe music network; Roger Dey is our announcer.