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This week on Inside PR, Martin, Gini and Joe talk rogue accounts and what, if anything, a company should do about them.
0:29 Martin opens the show.
1:53 Martin shares a comment from Daniel Davidzon. Daniel was wondering if Martin, Gini and Joe can weigh in on the proliferation of rogue accounts on Twitter.
2:40 Joe believes it should be a company’s responsibility to reserve their name on any social site and identify themselves as the owner.
5:15 A reporter had recently asked Gini if a company should own negative or derogatory names on social networking websites so others can’t use it for bad purposes.
6:06 Joe thinks it’s a good idea for companies to do that.
6:52 Martin wonders if a company is doing a good job with their customers, does it matter when someone creates a “companysucks” site?
7:13 Joe and Gini believe it does.
12:28 Martin shares a comment from Eden Spodek and a question of his own that stemmed from it – how overt should PR people be when encouraging others to tweet or share about a client?
14:50 Joe thinks transparency is key.
18:57 Gini shares some thoughts about Follow Friday (#FF) on Twitter.
23:27 Martin closes the show.
Our theme music was created by Damon de Szegheo; Roger Dey is our announcer.
This week’s episode was produced by Yasmine Kashefi.